instacar, online auto sales platform, received the nomination of aspiring unicorn in 2025. The survey was carried out by the district innovation platform that has been studying since 2018 and covers startups from all over Latin America. In all, 78 companies were selected, but only five in the mobility category.
Assessed within the mobility category, InstaCarro was recognized as a possible candidate to become a unicorn within its market. Within the business context, the term unicorn is used to name startups that exceed US$ market value 1 billion. Among the five companies in the mobility category, Instacarro is the only Brazilian representative with a resale in the B2B format.
Luca Cafici, CEO of instacar It points about the result: being recognized in the district report is a big milestone. We are at a significant moment, as we will be 10 years old in 2025. From the beginning, our focus has been to transform the experience of those who need to sell a used or used vehicle, connecting sellers to shopkeepers quickly, safely and without bureaucracy. This recognition reinforces our commitment to grow sustainably and scalable.”
According to the district's rules, to be fit, the startup must meet some requirements. The company must present a level of maturity that is based on the investments raised, revenue and number of employees. In addition to this maturity, the growth potential and investment rounds above the sector's average should be evaluated.


