iFood, a leading Brazilian technology company in food delivery, and Decolar, a leader in travel technology in Latin America, are joining forces to bring even more benefits to consumers and provide a new level of convenience and practicality for Brazilians. The first initiative is offering up to 25% discount on accommodations for subscribers of iFood’s loyalty program, ‘Clube iFood’. The two companies are exploring other ways to simplify and improve the user experience.
“We are very excited about the new opportunities that the connection with Decolar will bring to consumers,” says Henrique Iwamoto, Chief Investment and Partnerships Officer at iFood. “We have already transformed the way people order food, and now we are changing the logic of offering convenience and services in general. This means more satisfied users with a connected and practical experience, which consequently results in more orders for partners and higher income for delivery drivers. All of this is driven by the strength of our network of solutions, fueled by heavy consumer traffic,” he explains.
“This partnership with iFood is another step in our mission to revolutionize the way people travel, combining technology and benefits to create an experience even more connected to people’s daily lives,” says Max Gonzalez Costa, executive director of the B2C Business Division in Brazil at Decolar. “We want to make travel more accessible, smart, and integrated into daily life, enriching our customers’ lives with simple solutions and memorable experiences.”
Last week, Decolar became part of the Prosus group, a global technology company, with the completion of the acquisition process. iFood is also part of the group.
Clube iFood
Currently, the Club, with 13 million subscribers, accounts for 40% of the orders placed on the platform—a key driver for increased consumption.
“We have been working to consolidate the Club as the most robust loyalty program in the country. iFood offers subscribers an increasingly complete experience, with benefits both inside and outside the app. The partnership with Decolar expands this value proposition and reinforces iFood’s role as a hub of practical and advantageous solutions for consumers,” says Bruno Henriques, COO (Chief Operating Officer) of Marketplace at iFood.
The program, which started with the goal of increasing restaurant orders, began operating six months ago for the Grocery and Pharmacy categories. In the case of Pharmacy, for example, sales grew by more than 40% with the introduction of the Club.
How Clube iFood works
With a monthly plan of just R$12.90, the Club offers various benefits such as 5 coupons of up to R$10, valid at all restaurants, discounts of up to 50% off, and other exclusive coupons every day. Additionally, it includes free delivery for pharmacies and grocery stores, expanding the possibilities for daily savings. The program also offers experiences beyond the app, such as the new discounts with Decolar. New users can try the Club for free for the first 30 days.
About iFood
iFood is a leading Brazilian technology company in online food delivery in Latin America, connecting customers, restaurants, supermarkets, and delivery drivers in a simple and practical way. iFood’s purpose is to feed the future of Brazil and the world, transforming society through education and technology, with a positive socio-environmental impact.
Through technology and artificial intelligence with global standards, iFood handles 120 million orders per month, through an ecosystem formed by 360,000 connected delivery drivers, 400,000 partner establishments, including restaurants, grocery stores, and pharmacies, and present in approximately 1,500 Brazilian cities. iFood goes beyond food delivery and is also growing in businesses such as grocery, pharmacy, pet, fintech, and benefits, combining technology and convenience in delivering solutions to partners.
To learn more about iFood, visit our website
