China maintains its position as Brazil's main trading partner since 2009, being the largest exporter and importer to the country. In 2023, Brazil imported more than US$ 53 billion in Chinese products, representing about 22.1% of all imports made in the national territory.Data provided by the Ministry of Development, Industry, Trade and Services (MDIC) and the Foreign Trade Secretariat (Secex) reinforce this trend. But, after all, what are the most promising products to import from China and resell in Brazil?
Rogerio Marin, a foreign trade specialist, director of the company Tek Trade and president of the SC Trade Companies Trade Union, points out that there is a growing demand for computer products, drones, technologies, toys and pet items.
Technology & Informatics
China is a global leader in the production of technology and electronics, consolidating these items as some of the most promising for import in 2024. Products such as computer accessories, drones and virtual reality devices are among the most sought after.The constant innovation and improvement in the quality of Chinese electronics, coupled with competitive prices, provide an attractive profit margin for importers.
Toys & Games
China is a major producer of these items, ranging from innovative and educational toys to board games and remote-controlled toys. When importing these products, it is essential to strictly comply with safety standards and regulations.Tek Trade, for example, operates in compliance with the guidelines of the National Institute of Metrology (Inmetro).
Articles for Pets
The pet market has shown a steady growth over the years, with an expansion of about 316% in the last six years, according to the Pet Brazil Institute (IPB). With the growing demand, the sale of articles for pets represents an excellent opportunity, whether in wholesale or retail. In this context, import can become a great ally to boost the business.
“The import from China is an excellent alternative to meet the demand for products that are not produced on a high scale in Brazil or to bring innovations that are not yet available in the domestic market. However, it is important to note that this will never replace the national product. The import item can become a great business, provided that the entrepreneur has a deep knowledge of the segment. It is not possible to generate profitability in something that you do not master. In addition, it is essential to have the monitoring of a company specialized in foreign trade, which will take care of the entire process in an efficient and safe manner”, highlights Rogerio Marin.

