Duo&Co Group Accounts for Altenburg to Boost Digital Presence

Duo&Co Group, one of the main communication and digital marketing holding companies in Brazil, announced today the conquest of the account of Altenburg, a specialist in home textiles and decoration.This partnership, in development since the beginning of the year, aims to boost online sales and strengthen the digital presence of the renowned company in Santa Catarina.

Altenburg, known for its broad product line that includes pillows, duvets, bedspreads and towels, seeks to expand its leadership in the digital environment.With more than a century of tradition and an annual turnover exceeding R$ 600 million, the company sells more than 1.4 million products annually.

Joao Brognoli, founder of Duo&Co Group, expressed his satisfaction with the new partnership: “We are honored to have in our portfolio a company with such market representation.Our expertise in various areas of digital marketing will be fundamental to raise Altenburg to new heights in the online environment.”

Duo&Co Group will apply a 360° strategy to Altenburg, covering SEO, paid media, social media, email marketing and content production.The integrated approach will utilize the resources of the seven agencies of the group, aiming to create impactful and effective campaigns.

This partnership comes at an opportune time, considering the exponential growth of e-commerce in Brazil. According to the Brazilian Electronic Commerce Association (ABComm), the sector should move more than R$ 205 billion by the end of 2024.

With this collaboration, Altenburg seeks to consolidate its leading position in the digital market, leveraging the expertise of the Duo&Co Group to expand its online presence and boost sales in its e-commerce.