Google Brazil Integrates Complaint Reviews HERE into Google Shopping

This week, Google Brazil officially announced the integration of the Reclame ACIO ratings to its shopping sector in the country. From now on, the product and service ratings, ranging from 1 to 5 stars, will also take into account the opinions of users on the site Reclame HERE.

This partnership between the two companies promises to increase the accuracy and confidence of consumers in relation to the items displayed on Google Shopping. More than 250 thousand reviews will be incorporated into the search platform of the American giant.

In practice, approximately 1.5 thousand Brazilian retailers will be impacted by the change. The collection of comments will be carried out by RA Reviews, with an audit of Reclame HERE.

“O Google helps Brazilian consumers have a more fluid, reliable and convenient shopping journey, offering products sold on the web in an increasingly better experience. With Reclame HERE, we are offering more information and security to users of our” platforms, said Natacha Litvinov, head of Commerce Partnerships for Latin America at the company, through an official statement.

With information from E-Commerce Brazil