Brazilian company launches ESG glossary with infographics and more than 130 terms

The concept of ESG (Environmental, Social and Governance, in free translation 2024”, has gained significant importance in society and in numerous markets today. According to the study “Advances and Challenges: ESG Maturity in Brazilian Companies 2024”, conducted by Nexus in partnership with Beon ESG, 51% of Brazilian companies have sustainability strategies and the trend is that this percentage will grow with the expansion of social and environmental demands of different segments. Considering the popularization of this debate, the ESG DEEP, a company that measures impact, reporting and monitoring for sustainability management, launched the DEEP Glossary to synthesize the universe of nomenclatures, rules and principles of the main terms and concepts associated with ESG.

The material was created with the aim of educating the market about the notions of environmental, social and governance sustainability, grouping data, infographics and terms that are relevant to the expansion of knowledge about ESG.“O ESG is an increasingly relevant and urgent topic for the future of our planet and our generations. However, many people still have difficulties to understand their concepts and apply them in practice. Therefore, we decided to create the DEEP Glossary, a didactic and accessible material that can be used by anyone who wants to learn or delve into the topic”, he says Arthur Covatti, CEO and co-founder of DEEP ESG.

Built by masters and doctors specialized in ESG, the DEEP Glossary contains relevant information for people of different seniorities in the segment who want to start understanding the terms or deepen their knowledge in more specific topics. The content is divided into the categories ESG, Green Finance, Sustainability and Impact, with each part detailing acronyms, graphs, schemes, laws and concepts pertinent to the themes. In total, more than 130 terms are presented and explained throughout the 49 pages of the material.

Such knowledge is not only essential for professional performance, but also for strengthening the reputation of companies. According to the survey “Brand reputation: what moves the behavior of Brazilians”, held by Nexus in 2024, companies that do not preach good ESG policies are perceived negatively by Brazilians, which is the main reason for 26% of the study participants to stop admiring a company. In this sense, mastering the notions presented in the glossary becomes fundamental for making strategic decisions aligned with the principles of sustainability.

“For the time being, having robustly structured ESG principles is a competitive differentiator, but soon this attention to sustainability will be a prerequisite for existence in the market. Society and consumers are increasingly attentive and critical towards the companies that surround them, so those who are worrying about ESG are now coming out ahead and strengthening their brand reputation. The DEEP Glossary emerges in this context as a complete guide for those who want to start or are already in the middle of the path towards sustainability”, he adds Covatti. The glossary is available on the DEEP ESG website in PDF format, and can be obtained free of charge and accessed online or offline.