A study published by the Journal of Corporate Finance reveals that investing in sales training is not just an expense, but a strategic investment with proven return. Companies that bet on corporate education, especially in the e-commerce sector, may see an increase of up to 12% in Return on Assets (ROA), significantly outperforming their competitors who neglect the development of their talents.
The research highlights the importance of a growth mindset in the digital world, where constant updating is critical to success. In this context, Magis5, a company specializing in automation and integration of e-commerce with large marketplaces, has launched Magis5 University, a free 100% course platform created to empower sellers to help them sell more.
“In a competitive market where qualification is essential for success, the tool offers practical and results-oriented training, all remotely and at no cost to” users, explains Claudio Dias, CEO of Magis5.
The courses cover everything from techniques for “breaking zero in sales”, through teachings on accounting, product pricing, tips for performing better on Marketplace platforms, how to control inventories to the application of artificial intelligence in e-commerce. “Information is the key to transforming businesses. Our goal is to provide the knowledge necessary for sellers to not only keep up, but lead changes in the market”, highlights Dias.
Magis5 University offers a complete online learning platform that is completely free of charge, accessible through the website universidade.magis5.com.br in it, you will find a variety of content, such as courses taught by market experts, podcasts and e-books, all designed to equip sellers of all levels with the tools and knowledge necessary to boost their business in e-commerce.
“The creation of the university was one of the most innovative initiatives we had, allowing us to offer robust, updated and carefully targeted content for free. With this, we enable sellers to be more assertive both in their relationship with consumers and in sales, as well as keeping them attentive to trends and transformations in the business world. It is more than a learning opportunity; it is a chance to reinvent themselves in a market that does not stop evolving”, concludes Dias.
Empowering sellers with the tools and knowledge needed to navigate the competitive online market translates into greater sales effectiveness, process optimization and, consequently, greater profitability.
