The logistics operations of companies have never been under so much pressure for speed, economy, and adaptability. Amid the rise of e-commerce and constant fluctuations in demand, the traditional warehousing model gives way to a new strategy: on-demand logistics. The flexible occupancy of logistics centers has established itself as an efficient alternative for businesses of all sizes.
With the consolidation of digital commerce, the growth of D2C (direct-to-consumer) brands, and increasingly unpredictable consumption fluctuations, companies have started seeking more agile and economical models. It is in this context that so-called on-demand logistics, based on flexible space and service occupancy, has been gaining ground.
“Today, many companies do not want or cannot maintain a rigid structure. The possibility of occupying more or less space depending on seasonality is crucial to balancing costs and operational performance“, explains Allan Luz, partner-owner of the Alphacentro logistics center, located in São Paulo.
According to him, flexibility has ceased to be a convenience and has become a competitiveness strategy. “Companies from the South, Northeast, and even the interior of São Paulo can operate in the capital and metropolitan area without needing to open a conventional physical branch. They can use the structure only for the necessary time, with remote billing or even a local CNPJ, depending on the commercial strategy”, says Luz.
Beyond financial considerations, on-demand logistics also responds to a new business logic: less own structure, more sharing, and quick adaptation to the market. The trend follows movements already established in other areas, such as coworking spaces or subscription-based service models.
Flexibility also benefits small and medium-sized businesses, which historically face difficulties competing with large retailers in delivery speed. Experts point out that the model is expected to expand in the coming years, driven by the digitization of the logistics chain and changes in consumer behavior.
