How to plan to buy on Black Friday 2024

The countdown to Black Friday has already begun and many consumers are preparing to take advantage of the offers. This year the long-awaited date occurs on November 29 and, according to a survey conducted by Wake, in partnership with Opinion Box, 66% of Brazilians said they intend to make purchases on the occasion. In addition, 23% of respondents plan to spend more than R$ 1 thousand. However, to make the most of promotions without harming the pocket, financial planning is essential.

“A Black Friday is undoubtedly one of the most anticipated dates for Brazilians. However, the euphoria generated by the numerous promotions can lead to impulsive decisions, compromising the family budget.To prevent this from happening, the ideal is to plan ahead, ensuring smart purchases and no regrets,” explains Gabriel Pergola, CEO and founder of fintech Up.p.

Thinking about it, the expert shares important tips for consumers to prepare and make good choices during Black Friday 2024. Check:

Set priorities With so many options of offers, it is common for consumers to feel tempted to buy more than necessary. To avoid this compromising the budget, the ideal is to differentiate what is an immediate need from what can be expected. In this way, it is possible to avoid impulse purchases and maintain financial control.

Be aware of opportunities that go beyond retail . Although attention is generally focused on trade, other sectors also take advantage of Black Friday to offer special conditions.Service companies, such as water and electricity utilities, often make debt renegotiation campaigns, allowing consumers to get out of default on more advantageous conditions.

Organize finances FOR those who want to take advantage of the offers without compromising income, seeking credit alternatives can be a solution. One option is to anticipate the FGTS Birthday Withdrawal, which offers lower rates and does not impact your income. This allows the consumer to use a money, which is already his by right, to take advantage of promotions without tightening the budget.

Consider investing in your home Although personal items such as clothing and electronics are the most sought after on Black Friday, this can also be the opportunity to purchase durable goods such as appliances. Products such as refrigerators and stoves, which usually require a greater investment, usually appear with attractive discounts.

Compare prices . To ensure the best out of the offers, it is essential to monitor the prices of the products you want to purchase in the weeks leading up to Black Friday. Tracking price behavior over time helps identify whether promotions really offer a good discount on the day of the event. Doing this research allows the consumer to make more informed buying decisions and avoids impulse actions, taking advantage of real opportunities to save and preserve the budget.

“With planning and caution, Black Friday can be a great opportunity for consumers to make good purchases, especially with the support of solutions such as the anticipation of Birthday Withdrawal.By organizing in advance, it is possible to take advantage of real offers without harming the finances”, adds Pergola.

To learn more about the special conditions of Up.p and how to anticipate credit to enjoy Black Friday, visit the award's company or follow social networks.