99Food announces a strong partnership and presents Paola Carosella as its new ambassador. Chef, who has built her own trajectory over more than 30 years in the gastronomy sector, always seeking to undertake with purpose, joins 99Food to bring to restaurant owners throughout Brazil this vision that reinforces the importance of having real and fair alternatives to make your business thrive. The partnership strengthens the application's commitment to a more balanced market, offering concrete differentials for those who live from gastronomy every day.
Chef, entrepreneur and one of the biggest names in gastronomy in the country, Paola has built a successful career ahead of renowned restaurants such as Arturito and La Guapa, as well as participating for many years in the MasterChef program. Her trajectory makes her the ideal voice to speak directly to those who understand the sector most: restaurant owners.
By adopting practices that benefit restaurants, deliverymen and consumers, 99Food is revolutionizing the food delivery sector in Brazil. After Goiania, the application will lead to Sao Paulo exempting commissions and fees for a year to restaurants, ensuring minimum gains of R$250 for delivery partners who perform 20 services (including 5 food deliveries) and offering consumers the most competitive prices in the market.
The campaign, which opens on 28/07, will feature movies and spots on TV, digital and radio (check out the video here: https://youtu.be/hfrhMbWAXgk?si=JUl1CQgFJ4NHh2ad).
Technical Sheet
Marketing: Ana Verroni, Raphael Dias, Karinna Reis and Arthur Cavallo.
Creative Studio 99: Rafael Guaranha, Giovanna Vitulli, Adriana Boghosian, Thiago Grossmann, Brigida Oliveira, Flora Marchesan and Julia Rocha.
Media: Melina Ferretti, Julia Mashki.
Agency: CP+B & CRISPIN PORTER & BOGUSKY BRAZIL
COC: Andre Kassu
VP of Strategy and Data: Renata Serafim
VP of Service and new Business: Wilson Negrini's
VP of Media and Data: Marcela Ferreira
Creation Direction: Rafael Guth
Creation: Andre Ueno, Phylippe Moura, Nadine Guassaloca, Andre Birches and Rodrigo Soares
Integrated production: Fabiola Thomal, Roberta Acerbi, Douglas Covino, Marcelo Tomioka and Ricardo Sanches
Attendance: Thiago Barboza, Jaqueline Camargo, Juliana Marek and Maria Beatriz Rodrigues
Media: Bruno Froes, Isabelle Bonfim, Ana Toccolini, Monique Santos, Gianluca Petracco
Projects: Henrique Salvadori and Camila Cotrim
IMAGE PRODUCTION
Producer: Sweet Movies
Executive Production: Brunno Pope
Liner Producer: Ana Haertel's
Producer: Nathalia Cardoso
Direction: Thiago Eva's
Photography Direction: Roberto Ribeiro Junior
1 Assistant Director: Deborah Yazbek
1 Camera Assistant: Naiara Carrasco Arinelli
Production Direction: Thiago Freire
Production: Juliana Furtuoso
Production Assistant: Priscilla Pina
Direct Sound: Jade Nogueira Martins
Costume designer: Priscilla Natassia Bedetti
Makeup artist: Jess Monk
Post Production Coordination: Lucas Miranda's
Finishing Assistant: Pedro Ramos
Assembly: Rafael Mesquiara
Finisher: Lucas Miranda's
Motion Graphics/Comp Pedro Gebara
Colorist: Ian Pasqualino's
CELEBRITY
Presenter: Paola Carosella
Attendance: Kate Soares
AUDIO PRODUCTION
Sound Producer: A-Gandaya
CEO: Pedro Turra
COO: Samira Tortelli's
Creative Director: Fabio Mancuso
Executive Producer & Service: Kika Forjaz
Director of care: Cris Marquesi
Music Production: Fabio Mancuso
Sound Design & Finishing: LH Cria, Fabio Mancuso, Junior Aragaki
STILL PAOLA CAROSELLA
Photographer Still: Kenzo Sanematsu's
Assistant Photo Still: 1st Gabriel Barrera Correa dos Santos
