Brazil, ranked among the five countries with the highest crypto adoption in the world, has become a strategic hub for payment solutions based on stablecoins: cryptocurrencies backed by real assets such as the dollar.
The solution offers fixed fees of 0.3% or US$ 0.50 per transaction, with the lowest value prevailing (in addition to blockchain network fees), and ensures that the custody of digital assets remains fully in the hands of users, by open source licensing a payment gateway (smart contract) for each user who sells goods and services using LiberPay.
This decentralized gateway acts as a digital cashier for the company's own technology, LiberPay has no access to or control over the currency that transits between the buyer and the seller's private gateway.
Simplified everyday use
LiberPay's proposal is to simplify the daily use of cryptocurrencies through direct payments via decentralized digital wallets such as Metamask, Coinbase Wallet, Trust Wallet and any other WalletConnect compatible ones.
Transactions are carried out via QR Code (or payment link), in a Pix-like format, with digital receipts stored directly in each user's wallet.
The platform will launch in September in Sao Paulo and Rio de Janeiro, focusing on consumers already familiar with the crypto ecosystem and small and medium-sized merchants.LiberPay will also launch its Peer to Peer (P2P) solution: no fee for stablecoin payments between two people. The only cost for users of this modality will be the network fees (gas fees) of the blockchain, which are usually very low.
LiberPay smart contracts have been validated and will initially be implemented on the Polygon blockchain, with other Ethereum-based blockchains expected to follow soon.
Advantages for companies
For business, LiberPay offers highly competitive rates, far below the market averages for payment systems.Fintech has made full transparency of costs associated with using the technology a priority.
Companies can also use LiberPay's integrated API technology for free to integrate the system with existing payment methods. The platform also provides immutable records of blockchain transactions, in the form of tokenized digital receipts, which act as proof of purchase and sale for both parties. These tokenized receipts add a solution that promotes legitimacy and traceability to each transaction.
“We chose Brazil for the launch because we believe we could improve the environment for consumers and companies facing high fees when paying for goods and services.Brazil is the largest crypto market in Latin America and one of the largest in the world.In addition, the country has regulatory maturity that has been creating a safe environment for innovations such as LiberPay”, '' said Tobias Kleitman, co-founder of LiberPay.
“With LiberPay, merchants receive dollar-backed stablecoins with the convenience of Pix, but with the advantage of maintaining custody and control over their assets. Brazilians are clearly adopting digital payment technologies like Pix on a large scale, and our research has shown that they want to easily transact on dollar-tied stablecoins, but lack easy-to-integrate and use tools.We also have other business interests in Brazil and love the people and culture of innovation in the country.This seemed very inviting to us to introduce LiberPay.” technology”, explains Kleitman.
The founders have already invested more than US$ 1 million in the development of the platform and intend to reach 5 million users in the first year of operation.
All investments are private: fintech adopts the bootstrapping model, in which growth comes from the investment of own resources, without relying on external capital. This ensures independence, strategic agility and long-term focus.
The launch comes amid the accelerated expansion of stablecoins in Brazil.Income Data shows that these assets moved R$ 233 billion in 2024, or 53% of all crypto transactions. Between January and July 2025, the conversion of reais into USDT (the most popular stablecoin, pegged to the dollar) totaled US$ 7.72 billion (R$ 43 billion), up 84% over the same period of the previous year, according to Biscoint Monitor.
In February, the Central Bank itself had already signaled this trend: in a speech at the Financial Innovation Forum, president Gabriel Gallipolo pointed out that stablecoins already concentrate most of the crypto flows in the country and that the regulatory framework should be finalized by 2025.
Dispute over the custody model
While most crypto payment platforms operate in centralized custody where assets are retained by the company providing the solution, LiberPay adopts a decentralized model.
The difference is significant: transactions occur directly between the customer's digital wallet and the LiberPay payment gateway controlled by each trader. Traders receive immediately and can withdraw their funds at any time to their own decentralized wallets, such as MetaMask.The LiberPay solution guarantees users freedom that other platforms do not offer.
“The”Sse model reflects a division in the market: on the one hand, conventional solutions that replicate centralized systems; on the other, the LiberPay platform, which preserves the original principles of cryptocurrencies 3 decentralization and direct control of the user”, explains Kleitman.
In practice, the experience resembles a global version of Pix: in a restaurant that uses the system, the customer finishes his meal and scans a QR Code with his digital wallet, sending stablecoins (such as USDC and USDT) directly to the LiberPay payment gateway of the establishment. The transaction is completed in seconds, without financial intermediaries such as banks and crypto exchanges, and both parties receive digital receipts stored on the blockchain. The merchant visualizes the amount credited instantly on their gateway.
Hybrid integration with Stripe
The platform technology combines its own blockchain infrastructure with integration with Stripe & IS the second largest digital payment processor in the world, active in Brazil and 46 other markets, with an annual volume exceeding US$ 1 trillion.
“During the development of the technology, we received feedback that it was necessary to also include the credit card payment option, so that merchants offered this alternative side by side with stablecoins, serving all types of customers, whether via cryptocurrencies or” cards”, Kleitman said.
