Bling, LWSA’s management system (ERP), announces the start of a series of strategic actions to empower entrepreneurs who operate or wish to enter e-commerce. The first initiative on the agenda will be the event ‘Integrate Bling with Amazon’ on June 24, in a hybrid format (in-person in São Paulo and live-streamed on YouTube).
The meeting is aimed at entrepreneurs of all levels, who are just starting or already sell online but have not yet registered on Amazon. For the in-person stage, 200 participants are expected, who are selected users utilizing Bling’s solutions. Additionally, the meeting also opens online participation for Bling’s base of over 300,000 users, as well as any other seller operating on Amazon in Brazil – the marketplace estimates a total of 78,000 Brazilian sellers. To follow the event online, register here.
According to Marcelo Navarini, Bling’s director, the meeting aims to prepare digital entrepreneurs to better use the resources available in Bling, making business management more efficient and maximizing results with sales on Amazon, which is expected to increase investment in Brazil in the coming years. ‘Today, Bling offers complete solutions for entrepreneurs to scale their business, with efficient management that allows pricing, inventory control, issuing invoices, planning promotions, and accessing financial solutions, enabling entrepreneurs selling on the Amazon marketplace to compete at a high level in this sector,’ he highlights.
Bling experts will address topics such as choosing sales channels, product registration and management, profitable pricing, inventory control, and invoice issuance, as well as promotion and performance strategies during campaigns like Prime Day. There will also be space for networking and live chats with experts.
The event will also feature Amazon experts and the participation of content creators about online sales, such as Deisy Osório, influencer and official Amazon mentor, and Alan Carlos, CEO of Contis Consultoria, who will present a real success case with Bling and Amazon integration.
The action takes place at a strategic moment for the sector. According to ABComm (Brazilian Association of Electronic Commerce), Brazilian e-commerce is expected to reach R$235 billion by 2025, driven by retail digitization and the entry of new online consumers. According to the entity, the sector is expected to surpass 91 million digital buyers in the coming months.
