Bagy, the LWSA virtual store platform, announces the launch of a new cashback tool that allows retailers to offer cashback programs to their customers. This strategic initiative seeks not only to increase sales, but also to promote the recurrence of purchases, strengthening the competitiveness of online entrepreneurs. With this solution, which will be made available free of charge according to the plan contracted by the merchant on the platform, entrepreneurs can configure the program according to their specific needs, establishing membership rules and personalized reimbursement percentages for each purchase.
Pedro Fonseca, CMO of Bagy, highlights the advantages of the new tool: “With the maturation of e-commerce, it is essential that retailers not only attract new customers, but also encourage repurchase. Cashback offers an additional appeal for sales, benefiting both retailers, who increase their business opportunities, and customers, who save on their purchases. We are excited about the launch of cashback and believe it will be a great boost for our tenants.”
Additionally, merchants have the option to offer a fixed cashback percentage, such as 10% on all purchases, or a variable percentage, adjusted according to the order value range. Finally, it is possible to customize the credit release day, the expiration date and the product categories contemplated in the program, providing a more attractive and dynamic shopping experience for consumers.

