In an increasingly digital world, cyberattacks are becoming a growing threat to businesses of all sizes. To get an idea, according to information from Check Point Research (CPR), the number of cyberattacks in Brazil grew 95% in the third quarter of last year. Among the most frequent types of intrusions are ransomware, phishing and DDoS, which target both large corporations and small and medium-sized companies.
In this scenario, digital security has become a strategic priority for organizations, requiring continuous investments in technology, training and threat monitoring.
For Evandro Ribeiro, Head of Information Security at Avivatec, ecosystem of digital solutions and end-to-end technology for business, “most cyberattacks exploit basic vulnerabilities, such as configuration failures and weak passwords.This means that prevention is often within the reach of all companies, despite the lack of awareness and good security practices in companies.”.
Strategies to prevent cyberattacks include implementing robust layers of protection, ranging from firewalls and antivirus to advanced threat detection solutions based on artificial intelligence. In addition, employee empowerment is essential to mitigate risks.Phishing attacks, for example, occur when cybercriminals impersonate trusted sources to trick users into revealing sensitive data or downloading malicious files, exploiting human vulnerability very effectively. Without proper training, a single click on a malicious link can open the door to a systemic invasion.
Between 2013 and 2015, Google and Facebook were victims of a fraudulent scheme that resulted in a loss of US$100 million. The scammer posed as the supplier Quantum and issued false invoices, which both companies paid without suspecting fraud. The crime was later discovered, leading to the arrest of the person responsible, who was eventually extradited from Lithuania.After lawsuits, the companies were able to recover US$49.7 million, less than 50% of the amount embezzled.
Another critical point is the rapid response to incidents.Many companies do not have a structured containment and recovery plan, which can amplify the damage of an attack.“Ter a well-defined response plan is critical to minimize impacts and resume operation safely.This includes up-to-date backups, clear procedures for isolating threats, and efficient” communication protocols.
With the advancement of data protection regulations, such as the General Data Protection Law (LGPD), which establishes guidelines for the collection, storage and use of personal information, companies need to strengthen their efforts to ensure compliance and security.Misleading in this regard can result not only in financial losses, but also in damage to reputation and loss of customer trust.
Today, cybersecurity is no longer an option but a necessity. Companies that do not prioritize this issue run a significant risk of suffering attacks that can compromise their operations and their credibility in the” market, concludes Evandro.


