Starting today, May 8th, TikTok Shop arrives in Brazil, transforming how people can buy and discover brands and products on TikTok. Through interactive videos and live streams from brands, sellers, and creators, users easily discover and purchase the most sought-after products of the moment—all without leaving TikTok.
TikTok Shop integrates inspiration, discovery, and shopping into a unique in-app experience. This complete e-commerce solution allows brands and sellers to fully leverage TikTok’s power to boost their businesses.
Additionally, TikTok Shop will boost local sellers from all regions of Brazil, helping them grow by connecting their products to a broad and engaged audience. TikTok Shop helps strengthen local economies by supporting businesses of all sizes and profiles to launch, develop, and expand their operations. As always, our platform’s security is a top priority, and we’ve made significant investments to ensure a safe shopping experience for our buyers, sellers, and brands. With content discovery, shopping, and secure checkout all within the app, the TikTok community will have a reliable e-commerce environment with a positive shopping experience for everyone.
More opportunities to discover your products on TikTok Shop
TikTok Shop offers users an environment to experience discovering and acquiring new products in an intuitive way. The platform provides simplified tools for businesses to make this discovery a reality.
What TikTok Shop offers:
- Videos and LIVE Shopping: With just one tap, TikTok users can purchase tagged products directly in videos and buy items shared during live streams they watch on the For You.
- Showcase: TikTok Shop shoppers can browse, discover, and purchase directly from a brand or creator’s Showcase, found in the toolbar above video content. Businesses can organize customized product collections directly on their profile page, and shoppers can select products from the Showcase to explore in more detail.
- Affiliate Program: A new way to connect creators with sellers through commission-based product marketing. Creators have a new way to monetize their creativity by sharing products in short videos and live streams, and sellers can choose the affiliate program that best fits their brand.
- Seller Support: To assist sellers on their journey, TikTok offers an online learning platform with free resources and tools to educate, answer questions, and provide guidance on how to start selling on the platform.
