Corebiz announces the launch of Mobfiq Pro, the new generation of its SaaS platform for building and managing e-commerce applications, which promises to transform how brands operate in the mobile universe. With over 9 years of experience in developing retail apps and a pioneer in creating SaaS platforms in Latin America since 2016, Corebiz has completely revamped its technology. Now, retailers have a faster, more flexible, and accessible solution to launch and evolve their apps, reducing timelines and costs without sacrificing performance.
“The big differentiator of Mobfiq Pro is that it is not just a technological platform, it is a strategic solution. We help retailers place the app at the center of their operation, with full customization, complete integration, and close support from day one. It’s the customer’s app, with the customer’s identity, designed to generate real results,” says Thiago Falanga, Product Development Director.
The new version allows deep customization of the user experience for each segment; persistent login for smoother journeys, contributing to increased sessions and conversion; use of artificial intelligence to automatically extract insights from app data, such as browsing behavior, conversion funnel, and churn; simplified integration with new technologies and functionalities; a flexible support model tailored to each client’s business needs (with a subscription), with a dedicated team for the client; and the option to purchase the code outright, guaranteeing complete autonomy for the retailer. Additionally, Mobfiq Pro is integrated with VTEX, Shopify, and Wake, leading global e-commerce platforms.
Brazil is one of the largest app commerce markets in the world and ranks among the top three in terms of downloads and engagement. According to recent data, 35.9% of Brazilians feel comfortable shopping through apps, motivated mainly by convenience, security, and an intuitive shopping experience.
The mobile-first behavior of Brazilian consumers is also evident: more than 9 hours a day are spent on apps, with shopping apps being one of the favorites for brand engagement. For retailers, this translates into operational efficiency, increased LTV (lifetime value), and reduced CAC (customer acquisition cost).
Corebiz provides full support from “Day One” with Mobfiq Pro, with personalized strategies for engagement, recurring meetings, and performance tracking.
“Our commitment goes far beyond delivering technology. We maintain a close relationship with each client, with frequent strategic meetings where we share results, analyze performance, such as the most effective pushes , and build tailored acquisition and engagement strategies together. We also provide benchmark analytics for the segment with valuable insights on conversion rates, retention, sales share, and other indicators. We deliver applied knowledge, a focus on performance, and maximum use of each platform feature,” says Thiago Falanga, Product Development Director.
This way, the app becomes a true hub for customer relationships, bringing together everything a brand needs to increase purchase frequency and strengthen ties with its consumers.
Mobfiq has always been the platform of choice for VTEX’s largest retailers to accelerate their mobile commerce operations. Highlights include Época Cosméticos, Cobasi, Aramis, Drogaria Venancio, Amobeleza, Farmácia Preço Popular, Calzedonia, Malwee, Intimissimi, Track & Field, and Baw.
With the launch of Mobfiq Pro, Corebiz takes a step further, delivering a new generation of technology that combines hyper-personalization, data intelligence, and simplified integration to further drive conversion, recurrence, and engagement. It’s the evolution of app commerce as a performance engine and direct relationship with the consumer.
According to Corebiz, the most successful segments are those with high purchase recurrence, such as beauty, pet, fashion, pharmacy, and grocery. However, the key differentiator lies in how the client views the channel. “Retailers who see the app as a central brand strategy are much more successful,” says Thiago.
