Today marks the last day of Amazon’s Prime Day, one of the most anticipated shopping events of the year. The promotion, which brings significant discounts across various categories, has gained momentum in recent years and has become a major date for global retail. In 2024, the event generated over $14 billion in sales, an 11% increase compared to the previous year. In Brazil, the fifth edition of the campaign drove a 71% increase in Amazon’s traffic compared to the six days before the event.
To help consumers make the most of the event, the Cuponation – Brazil’s largest coupon aggregator platform – gathered the best deals available on the platform during this period. Check them out:
Highlights of Amazon Prime Day 2025 on Cuponation:
- Up to 40% off on exclusive Amazon products, with free Prime shipping and no minimum order value;
- Coupons for up to 25% off on thousands of products directly from Amazon;
- Up to R$350 off on Amazon devices like Echo Dot, Fire Stick, and Kindle;
- Echo Pop (latest generation) with up to 29% off;
- Echo Show 8 (latest generation) with up to 29% off;
- Up to 46% OFF on furniture;
- Up to 70% OFF on selected books;
- Up to 54% OFF on gaming items;
- Up to 80% OFF on kitchen utensils;
- Up to 70% OFF on toys and games;
- Up to 80% OFF on beauty products.
All coupons available on Cuponation are tested and updated in real-time, ensuring they work and save consumers money.
“Prime Day is one of the most relevant dates for Brazilian online retail, and our role is to help consumers make the most of this moment by finding the best discounts. We gather the best deals in one place, with valid and real-time updated coupons so consumers can save smartly and conveniently,” comments Maria Fernanda Antunes Junqueira, co-founder and Managing Director of Cuponation in Latin America.
The platform aggregates active coupons updated daily for over 700 brands, connecting consumers with real deals and facilitating savings during seasonal events like Prime Day. With intuitive navigation and segmented categories, Cuponation positions itself as a strategic ally for those who want to shop smartly and conveniently.
