In a scenario where the convenience of receiving products at home has never been more valued, it is impossible to ignore the environmental impacts of this practice, especially regarding transportation and the excessive use of packaging. However, a series of initiatives is emerging, seeking to mitigate these effects and transform delivery into a more eco-friendly and responsible model.
“Amid a transformation process that reflects consumers’ new needs, entrepreneurs are also facing increasing pressure to adopt more sustainable practices. This includes, for example, the use of non-polluting transportation to reduce carbon emissions and the implementation of strategies to minimize waste generation, aligning their businesses with a greener and more conscious economy,” comments Vinícius Valle, marketing coordinator at Gaudium, a startup focused on mobility and logistics markets.
One of the major advances in this process is the adoption of bicycles and electric motorcycles. Vehicles powered by fossil fuels, which pollute the environment with harmful gas emissions, are being replaced by electric options, which are more efficient and less harmful to the environment. Alongside bicycles, these motorcycles not only help reduce carbon emissions but also offer the benefit of being quieter—further reducing noise pollution.
The sector has also invested in more sustainable packaging, replacing plastic with biodegradable or compostable materials, which decompose faster and have a lower environmental impact. Additionally, some companies use reusable packaging with return systems, promoting a circular economy and reducing waste.
These transformations are shaping a new landscape for the sector, where sustainability and innovation go hand in hand. ‘By adopting greener practices, companies are not only meeting a growing demand for more responsible options but also contributing to a more sustainable future,’ concludes Valle.
