Eitri, a SaaS (Software as a Service) company founded in 2024, aims to simplify app creation. Focused on economy and quality, the company is transforming digital commerce by enabling Brazilian e-commerce businesses to develop mobile solutions with three times the productivity and a third of the cost. Among its clients are prominent retailers such as C&A and Toymania. The company has already surpassed R$ 90 million in Gross Merchandise Value (GMV).
Its co-founders, Guilherme Martins, Daniel Zupo, and João Machado, have extensive experience in digital commerce technology. The professionals previously worked for years in e-commerce at companies like Americanas, Submarino, and Shoptime. Together, they envisioned an innovative alternative, differentiating itself from competitors by enabling simpler, scalable, flexible, agile, secure, modular, and customizable app development.
The growing interest in mobile e-commerce solutions and the accelerated need for digitalization during and after the pandemic created many opportunities. Revenue is expected to reach R$ 4 million by 2025.
The company transforms e-commerce app development into a more agile, efficient, and accessible process. Using languages like JavaScript and TypeScript, Eitri’s solution allows a single codebase to be used for both iOS and Android platforms, eliminating the need for parallel projects. With its own design system, interfaces are created quickly, and compilation happens in the cloud, ensuring frictionless, device-agnostic development. For backend integration, the serverless architecture provides a practical option. Additionally, deployment is immediate, bypassing traditional app store approvals, giving teams autonomy to manage the entire app lifecycle with independence and speed. In practical terms, Eitri provides the platform, while clients deploy and customize apps using predefined verticals or starting from scratch.
