Studies indicate that 72% of beer enthusiasts and 76% of distilled spirits consumers consider it worthwhile to invest in high-quality beverages, reinforcing the demand for premium products. Special retail dates like Consumer Month offer the perfect opportunity to take advantage of discounts on wines, artisanal spirits, and specialty beers.
During this period, retailers and online platforms offer significant discounts on products such as wines, artisanal spirits, and specialty beers, reflecting the growth of the premium beverage market in Brazil and encouraging conscious and quality consumption.
To ensure these higher-quality products reach consumers in perfect condition, retailers and distributors specializing in high-standard beverages are increasingly investing in special packaging.
Choosing the right packaging is essential
The GoPack, a Termotécnica brand awarded in the ABRE Brazilian Packaging Award, is the ideal solution for premium beverage e-commerce. With two versions, GoPack Max and GoPack Slim, it ensures protection and efficiency in transportation.
- GoPack Max: Designed for wines and sparkling wines, it accommodates larger bottles and provides a high level of protection, reducing logistical waste by up to 5%.
- GoPack Slim: Compact and ideal for beers, spirits, and olive oils, it optimizes cargo space by about 40%, ensuring safety and efficiency.
Both versions feature a universal modular design and are made from EPS, allowing the safe transport of 1 to 6 bottles and even other products, such as glasses and cups. Additionally, GoPack is certified by SENAI/SC according to ISTA standards, with approval from major carriers like GolLog, Azul Cargo Express, and Jadlog.
The customer experience begins with the packaging
Part of the customer experience when purchasing a premium beverage is the perception of value in the preparation for shipping until the product is received. GoPack ensures that the consumer receives their beverage intact, reinforcing the perception of quality and care in delivery.