With e-commerce on the rise and people becoming increasingly impatient with their purchases, overcoming bottlenecks in production flow has been a challenge for industries and logistics warehouses across Brazil.
One of the most common challenges is the lack of effectiveness in loading docks. According to data from the National Transport Confederation (CNT), trucks spend up to 40% more time idle at docks—time that could be used to speed up deliveries and positively impact the entire production chain. The Dom Cabral Foundation points out that, in 2024 alone, logistics costs in Brazil reached 12.7% of GDP, above the global average of 10%.
According to Marcelo Lonzetti, an RTLS technology expert and director at ztrax, the Brazilian market has fallen behind in terms of innovation compared to its global peers in the industry. Therefore, he advocates for the use of technology to reverse this scenario:
“Knowing which dock is operating with higher or lower productivity is a simple task with the support of the right technology. Real-time dashboards and performance indicators are needed to achieve the agility demanded worldwide.”
The company recently launched a new product called the ‘Productive Dock Kit,’ which combines real-time tracking technology for people and assets with operational adjustments at docks—key areas where trucks perform loading and unloading. The goal is to organize the flow of inbound and outbound cargo, reducing idle time and increasing efficiency.
In initial tests reported by the company, the system has already shown a reduction of up to 30% in waiting time for some operations. Lonzetti emphasizes the importance of innovation:
“Delays at docks, lack of visibility in deliveries, and saturated infrastructure are well-known issues in the sector. It’s time to change the game with tools like RTLS (Real-Time Location Systems). Solutions like these provide concrete data for decision-making, without emotions or guesswork—only based on real information,” concludes the expert.
