BHalf Digital, a company of the UNIK Group headquartered in the UK, has just landed in Brazil, bringing with it a robust portfolio of innovative solutions focused on the digital advertising sector. Combining cutting-edge technology and a highly skilled team, BHalf Digital offers the agility and efficiency that the competitive market demands, driving results and raising the standard of digital advertising in the country.
Its premise is to offer innovative technological solutions that revolutionize how brands connect with consumers in the digital environment. The goal goes beyond expanding reach potential: it’s about capturing and maintaining user attention in an increasingly saturated world of information and distractions. In practice, BHalf Digital offers a complete portfolio of technological solutions focused on the digital advertising market. Its services are designed to meet the specific needs of media professionals, advertising agencies—whether from large groups or independents—as well as brands and portals.
“We are bringing cutting-edge media solutions from Europe and the US to our market to make them accessible to everyone, aiming to expand connectivity between brands and their consumers, generating new possibilities, innovation, always with results as the main focus,” says Patricia Abrell, Managing Director & Partner at BHalf Digital.
Among the key differentiators offered to foreign AdTechs, agencies, and brands are administrative support, sales force, as well as strategic and financial backing. As part of a global group, the company simplifies payment methods and adapts both currency and local realities of each country it operates in.
“By 2025, we want to consolidate our presence in Brazil and bring this transformation to all of Latin America, democratizing access to technology and driving results on a global scale, efficiently and innovatively.” Concludes Patrícia.
