Between March 21 and 23, 2025, the third edition of the Brazil Mobile Convention (CBM), the most influential event focused on mobile retail in Latin America, will take place at Anhembi District (SP). In 2025, the convention will bring together retailers, suppliers, technology developers, purchasing decision-makers, and other professionals seeking growth in this segment through access to trends, market innovations, and networking opportunities. The main objective of the event is to primarily reach small and medium-sized businesses so they can establish new partnerships and develop sales strategies.
CBM has been growing every year. The first edition featured a 1,000 m² space, while the second saw significant expansion, reaching 5,000 m². This year, the structure will be 10,000 m². Additionally, in 2024, over R$1.5 million was invested in the event, and for the next edition, R$3 million is being utilized. The next CBM also expects over 100 exhibitors and around 10,000 visitors. The last fair had 80 booths and 6,000 attendees.
“The Brazil Mobile Convention has stood out as the main space that unites knowledge and provides the necessary connections for mobile retail professionals to succeed in the market. The event’s mission is to bring more maturity to industry experts, helping each of them grow faster and smarter. Thus, CBM aims to ensure greater professionalism, helping these businesses survive challenges, thrive, and stay aligned with new market trends,” says Carlos Eduardo de Oliveira, Founder of the event.
Brands and experiences
In 2025, the Convention is expected to generate numerous business opportunities and knowledge. Brands such as Rock Space, Quartt, HPrime, Devia, Blueo, Hoco, Playmobi, Lag Boss, and Alaska Tech are already confirmed, and some of the speakers include André Vernareccia, TikTok’s Latam Strategic Partnerships Manager, Dafne Blaschkauer, Author and Speaker who has worked with companies like Apple and Nike, Luciano Barbosa, Head of Xiaomi Brazil Operations, and Marcus Marques, CEO of Grupo Acelerador and Creator of the Método Acelerador Empresarial. Additionally, the event will feature a dedicated space for major retailers and suppliers to create connections and partnerships.
On the official website of the event, visitors can purchase all types of tickets, with the UltraVip Plan being the most comprehensive, even including a mentorship with Marcus Marques. All details of each plan can be found on the portal, as well as other information and updates about CBM.
“The next event will surpass previous editions not only in the number of exhibitors and visitors but also in possibilities for networking and knowledge. We want to contribute to the development of industry professionals and, consequently, the Brazilian market. We are confident it will be a success,” concludes the Founder of the Brazil Mobile Convention.
EVENT DETAILS
Brazil Mobile Convention 2025
Date: March 21 to 23
Location: Anhembi District (SP)