Linx, a retail technology specialist, launches a new feature for managing a Marketplace on Microvix, its ERP solution for store, chains and franchise management. Developed in partnership with Plugg.to technology, the integration hub with Linx marketplaces, the novelty simplifies operational processes and optimizes sales results, ensuring more efficiency and integration into the digital environment.
With the new function, small and medium retailers can connect their products to more than 70 marketplaces in Brazil, without the need for parallel systems. The solution offers easy integration with marketplace hubs, automated ad enrichment and unified financial management within the ERP itself, reducing complexity and increasing the assertiveness of operations.
Among the channels integrated with the new functionality is the tiktok shop – Shopping platform integrated with the TikTok application, which allows users to discover and purchase products without leaving the social network. The official premiere of the TikTok Shop in Brazil is scheduled for the day May 8th, and MCX Marketing customers who use Microvix will be able to participate in the platform’s debut, making their products available at launch. This direct integration with TikTok is made possible by the new Marketplaces function, reinforcing Linx’s commitment to offering updated solutions with the main trends in digital retail.
“The expansion to marketplaces is an opportunity for retailers to expand their sales and reach new consumers. Director of Vertical Retail at Linx.
