The skeelo, Platform and Reading Community, its mission is to expand the distribution and access to books for thousands of people. The collection consisting of more than 5,000 titles is constituted through a partnership with the main publishers such as Companhia das Letras, Grupo Editorial Record, Editora Sextante/Arqueiro, Planet, Globo Livros, among others. These titles are distributed in digital format, in the e-book, audiobook and minibook model, expanding the visibility of Brazilian publishers and authors and contributing to the formation of new readers.
“Since the start of the operation, Skeelo has already distributed more than 11 billion books. blind, which was part of the Skeeloween collective reading marathon and became the most final title in the app’s history”, explains Rodrigo Meinberg, CEO of Skeelo.
This engagement is not by chance. The collection is curated by a multidisciplinary team dedicated to improving the readers’ experience.
democratization of reading
The startup’s pioneering business model, offered as a benefit by more than 150 companies, such as Vivo, Claro, UOL, without stopping and land, without additional costs to customers, benefits the entire ecosystem of the publishing market: publishers, which reach new audiences; partner companies, which deliver added value to their customers; and readers, who have easy access to great books, bringing new breath to the bookseller sector.
“The distribution format is very simple for the user, just use the cell phone, anywhere, to enjoy everything that Skeelo offers. A specific device is not necessary to read or listen to our content. Another great differential of other players is the definitive possession of the book by the user. Once he has won the book, the file will be forever from him”, explains the CEO.
With this, the company consolidates the collaboration scenario between the platform and publishers, presents a sustainable model for the market and contributes to a more informed, inclusive and connected society to the power of words. “The discourse that Brazilians do not read is outdated. Looking at the next 5 years, we see great growth potential. user,” he concludes.
