This week, Google Brazil officially announced the integration of Reclame AQUI reviews into its shopping sector in the country. From now on, product and service ratings, ranging from 1 to 5 stars, will also take into account users’ opinions on the Reclame AQUI website.
This partnership between the two companies promises to increase the accuracy and trust of consumers regarding the items displayed on Google Shopping. More than 250,000 reviews will be incorporated into the search platform of the American giant.
In practice, approximately 1,500 Brazilian retailers will be impacted by the change. Comment collection will be carried out by RA Reviews, with Reclame AQUI’s audit.
“Google helps Brazilian consumers have a smoother, reliable, and convenient shopping journey, offering products sold online in an increasingly better experience. With Reclame AQUI, we are providing more information and security for users of our platforms,” said Natacha Litvinov, head of Commerce Partnerships for Latin America at the company, through an official statement.
With information from E-Commerce Brasil
