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Fintalk promotes an exclusive meeting on the use of AI in the customer’s journey 

On the upcoming day of July 30th, Fintalk promotes another edition of its cycle of meetings focused on innovation in relationship and technology with a customer-centric approach. The event, titled ‘Multiagents: AI Connecting the Journey,’ will take place at Cubo Itaú in São Paulo, with the presence of around 20 guests including leaders in areas such as CX, technology, marketing, data, and digital transformation.

With an intimate format aimed at exchanging information among executives, the meeting aims to create a space for listening and joint construction on the challenges of applying artificial intelligence effectively throughout the entire customer journey — from service to collection.

The great differential of the meeting lies in the practical and business-focused approach. ‘We want to promote an environment where leaders can share what is working and what is not in the implementation of architectures with multiple intelligent agents. It is a strategic discussion that involves personalization at scale, increased resolution on first contact, and reduced effort for the client,’ explains Camila Rossi, Head of Commercial Strategy and Growth at Fintalk.

AI already impacts the entire customer journey

According to a recent analysis by SuperAGI, 78% of companies already use AI in at least one business function, and 71% adopt generative models by 2024. Furthermore, 70% of companies apply artificial intelligence directly focusing on customer experience, according to the Desku survey.

The orchestration of multiagents — meaning the coordination between different instances of AI — has been seen as an essential advancement for scaling personalization without losing governance. Cases like that of Microsoft, which saved over $500 million in one year using AI in its call centers, demonstrate the real impact of this technology on customer engagement.

Furthermore, a study by Fullview shows that the return on investment can be as high as $3.50 for every dollar invested, with mature companies reporting up to 8 times ROI. As a result, the use of AI already saves an average of 13 hours of work per employee per month, generating savings of over $4,700 per employee monthly.

Artificial intelligence as a transformation engine for the experience

The concept of multiagents, which is the combination of different AI models and layers working in an orchestrated manner, has been gaining traction in large companies interested in scaling personalization without compromising governance. During the event, real-life cases of application of this approach will be presented, with concrete results such as: up to 30% reduction in operational costs, increased First Contact Resolution (FCR) rate, adoption of AI architectures composed of journey-specific specialized bots, and automation of interactions in channels like WhatsApp, app, email, and voice.

In addition to showcasing cases, the meeting will feature open debates among participants and moments of connection, with morning coffee and reception held in the Cubo space. “It’s not a commercial event. It’s a conversation among professionals who are facing the same dilemmas in their companies and want to move forward more safely. We believe that knowledge grows in the exchange”, reinforces Danielle Francis, COO of Fintalk.

The meeting is supported by Cubo Itaú, one of the main innovation hubs in Latin America. The choice of space reflects Fintalk’s positioning as a bridge between technology, the financial market, and digital transformation, promoting relevant discussions for the innovation ecosystem.

The expectation is that, after this edition, new conversations about AI and the customer journey will be held, maintaining Fintalk’s commitment to the dissemination of knowledge and the collaborative construction of solutions.

Service

Event: Multiagents: AI Connecting the Journey

Date: Wednesday, July 30, 2025

Time: 8:30 am to 12:30 pm

Location: Cubo Itaú – Alameda Vicente Pinzon, 54 – Vila Olímpia, São Paulo (SP)

Registration: https://lu.ma/zd4gcc6e

Organization: Fintalk, with the support of Cubo Itaú