The fourth quarter, filled with holidays like Black Friday and Christmas, is one of the hottest shopping seasons of the year. According to Forbes Brazil, this time generates 30 to 35% of annual retail sales. During this period, the demand for consumer goods can skyrocket, and GoDaddy can help small business owners prepare to benefit from this increase in sales.
With an easy-to-use toolset, GoDaddy simplifies the creation and management of online businesses, ensuring entrepreneurs are ready to take advantage of the opportunities that the Holiday Season brings.
With customers browsing and shopping online, maintaining a strong digital presence means more visibility and better engagement, which can help drive sales. A well-built website and active social media can help businesses stand out from the competition, reach a wider audience, and offer the convenience that modern buyers expect. For small businesses, digitization can be the key to unlocking new opportunities, staying competitive, and thriving during this critical time of the year. These GoDaddy tools can help:
· Domain Name Search – In the online world, a domain name is equivalent to a physical store address. By simply entering the company description or keywords, users receive suggestions for creative and unique domain names that align with their identity and brand vision. GoDaddy uses generative AI to provide users with personalized and branded domain name suggestions based on the description, idea, product, or service of their company.
· Website Builder – The GoDaddy Website Builder allows business owners to create free, mobile-friendly websites and manage all parts of their online presence in a single dashboard, with integrated tools*, including online appointments, social media channels, email marketing including email automation, SEO, and much more. *premium features require a paid plan.
· GoDaddy Studio – Using artificial intelligence, GoDaddy Studio creates professionally designed content for a business or personal brand. A business owner can input information about their company, and GoDaddy Studio quickly produces engaging content without the need for advanced design skills. This free tool is available to enhance a company’s online presence with professional and beautiful imagery and leverage branded content for use across social media channels, website, customer email communications, and more.
· Digital Marketing – This multifunctional GoDaddy tool is designed to manage marketing efforts and enhance accessibility to tools like SEO, social media, and email marketing, with the added benefit of a unified inbox to simplify handling customer messages for deeper engagement with them.
“Our goal is to empower entrepreneurs by offering an integrated set of online tools and resources that simplify the creation and management of their online businesses, allowing them to focus on what really matters: serving their customers well to make the most of the sales season,” says Luiz D’Elboux, Country Manager of GoDaddy in Brazil.