From Forgetfulness to Efficiency: The Startup Transforming Medical Appointment Management

In today’s scenario, where technology permeates every aspect of daily life, the healthcare sector could not be left behind. Poli Digital, an innovative startup based in Goiás, is leading this transformation with solutions that automate operational processes via WhatsApp, benefiting clinics, hospitals, pharmacies, and dental offices.

The problem of forgetting medical appointments, a common inconvenience for both patients and healthcare professionals, inspired the company’s creation. From an experience with a network of clinics in Goiânia, the founders realized the need to optimize the appointment confirmation process, which consumed a large portion of the attendants’ time.

The solution developed by Poli Digital goes beyond simple appointment reminders. The platform allows for scheduling medical follow-ups, boosting revenue and patient loyalty. For pharmacies, the technology enables the creation of personalized promotional campaigns based on each customer’s purchase history.

Guilherme Pessoa, Operations Supervisor at Poli Digital, highlights the growing interest of healthcare companies in adopting digital solutions to improve service and boost their commercial operations. He emphasizes that the convenience and accessibility of services are essential for customer satisfaction and business success in this sector.

The effectiveness of Poli Digital’s approach is evidenced by impressive data: contact with a lead in the first minute can increase sales effectiveness by nearly 400%. This is particularly relevant in the healthcare field, where speed in problem resolution is crucial.

Alberto Filho, CEO of Poli Digital, emphasizes that customer relationship technology not only improves operational efficiency but is also essential for business success, enabling a more agile, personalized, and data-driven approach.

As the healthcare sector continues to evolve, innovative solutions like those offered by Poli Digital are becoming increasingly indispensable, promising a future where patient care is more efficient, personalized, and technologically advanced.