According to the RD Station Marketing and Sales Panorama, last year 36% of marketing teams did not have a clear definition of the goals to be achieved, which directly impacts business growth. For teams still struggling to develop a strategy for this year and also for those who want to further boost their actions, the Immersion in Planning event will take place online and free of charge on February 6th.
The event, scheduled to start at 2 p.m., will bring together major industry figures to share insights and practical strategies to boost business growth in 2025. With a program divided into four thematic blocks, the Immersion will cover everything from strategic planning for demand generation to the latest trends in marketing and sales, including the use of artificial intelligence.
Participants will have access to topics relevant to the market such as:
- Planning to generate demand
Strategies to increase your generation of Qualified Leads and feed the sales funnel
- How to seize sales opportunities
Accelerate your conversions with smart automations and triggers
- Plan sales for the whole year
Win more customers with personalized messages and assertive conversations
- 2025 Trends for Marketing and Sales
How to Use AI and Multichannel Strategies to Stay Ahead
“Starting the year with solid planning is essential to achieving consistent results. Our event was designed to train professionals and companies with the best practices and market trends, helping to transform goals into real achievements throughout 2025”, comments Fernanda Lima, Marketing Manager at RD Station.
Confirmed speakers includeBeatriz Guarezi, Founder da Bits do Brands; Marcelo Germano, Founder of EAG;Dafna Blaschkauer, global executive, author and speaker;Diana Rodrigues, CMO of TOTVS andRenato Camargo, VP of Customers at Pague Menos, among other experts who will share their experiences and success stories.
In addition to high-level knowledge, participants who follow the broadcast until the end will receive a certificate of participation.
Free registration
Registration for the Planning Immersion can be done through thislink.