The podcast "Communication is Everything," with Vera Lucia Rodrigues, hosted career mentor, consultant, and author Gabriel Ferraz last Thursday (16th) at 7 p.m., who explored how press office services enhanced the impact of his message. During the conversation, Gabriel shared his journey and explained how a deep understanding of what news is, combined with the right choice of communication channels, can turn ideas into significant results.
The consultant emphasized that press relations are not just about appearing, but about understanding what is relevant and how it can be presented to the right audience. "Through a structured approach to press advisory, I was able to expand my message of self-development and progress, taking my articles, lectures, and projects to over 20 states, also aligning all of this with my experience in areas such as Enneagram and Positive Psychology, which brought tangible results in the press and society," said Gabriel Ferraz.
The episode, which is part of a project by the journalist and director of Vervi Assessoria, 'Communication is Everything', features executives who share their stories and life experiences and how press relations can boost their image.
“Each guest I bring to the podcast is very special, as they share knowledge and experiences that prove how the work of a good press office can bring extraordinary results. Gabriel Ferraz is an example of self-development and innovation in the digital environment and who used the resources of the press office to transform his life story and work into a powerful message, impacting people and building real connections. I invite everyone to watch this enriching episode”, highlighted Vera Lucia Rodrigues.
The full episode of the podcast “Communication is Everything” with Vera Lucia Rodrigues is available on the YouTube channel @VeraRodrigues and on the streaming platforms, Spotify and Deezer, Communication is Everything.
The podcast is aimed at the press office area and welcomes executives from various sectors and communication and marketing experts, every Thursday at 7 pm.