StartSeveralMarket Day: event strengthens small businesses and boosts the local economy

Market Day: event strengthens small businesses and boosts the local economy

Market Day returns to Esporte Clube Pinheiros on April 25, 26, and 27, bringing together around 150 small entrepreneurs in a collaborative event that promotes connections, boosts business, and values conscious consumption. With curatorship by organizers Beatriz Rio Branco, Daniela Vianna (Thoth Experience Incubator), and Renata Batochio (The Bazaar), the initiative has established itself as an essential space for entrepreneurs to boost their sales and expand their network.

"Market Day is a very special event for me because it was where I started my brand in the market and I have always been very well received. In addition to being held at the club where I am a member, which makes everything even more meaningful, it feels like being part of a big family. For small brands like mine, this visibility is essential. I work with a curated selection of national wines from small producers and family wineries, and each product has a unique story. During the event, revenue grows significantly and many customers continue to buy afterwards, which further boosts my business." — Déa Vianna, CEO of DV Vinhos

Aimed at both club members and non-members, the Market Day attracts a qualified and engaged audience interested in discovering and purchasing products in fashion, gastronomy, accessories, fitness, children's items, home decor, lifestyle, homewear, tableware, and much more. Additionally, five NGOs are invited to participate for free, expanding the social impact of the event. In the last Christmas edition, the event welcomed over 7,500 visitors, reaffirming its role in the creative economy and in strengthening small businesses.

Participating in Market Day is always a joy for me. It's a moment to reconnect with friends, make great sales, and strengthen my brand. Since I don't have a physical store, this event is essential because it allows me to invite my clients from São Paulo to see the products in person. Additionally, Market Day represents a 40% increase in my monthly revenue. With each edition, I see how the event becomes more complete and how the results are always positive for my brand. Juliana Solano, Co-owner & Designer of the brand Jous by Juju Solano

The space also features the Well-Being Space, an area reserved for exhibitors and visitors, offering free experiences such as quick massages, consultations with oracles, meditation, self-care, makeup, and even flash tattoos. This environment also hosts service exhibitors, allowing professionals to promote their brands and increase their visibility.

Being part of Market Day is incredible because it connects us with our clients and opens space for new consumers. In an increasingly digital market, we believe in the importance of face-to-face contact, allowing them to feel the fabrics and get to know the brand up close. During the event, we sell around 60 to 70 pieces, which positively impacts our revenue. Flavia Mesquita, CEO of Outfit Bag

Market Day is not just a commercial event, but a growth platform for entrepreneurs, providing real opportunities for networking, learning, and brand strengthening. With complete structure and impeccable organization, the fair stands out as one of the main events in the sector, boosting the economy and encouraging entrepreneurship.

"Being at Market Day is an essential opportunity for me and my handcrafted jewelry brand. Besides bringing my jewelry closer to people, Market Day represents a valuable moment of exchange and learning. Entrepreneurship can be a lonely path, and events like this are true oases – a space where small brands gain voice, visibility, and support. This experience goes far beyond sales: it's about connection, inspiration, and growth." – Amanda Tartik, jewelry designer.

"Market Day is an incredible event for us, one of the best we've attended, with impeccable organization. Besides sales, we managed to attract new customers and strengthen our brand presence among a predominantly active audience. On average, we sell about 200 pieces during the event, which has a significant impact on our revenue. What we like most about Market Day is that it goes beyond simple product display; it is a positive experience for both exhibitors and the public, thanks to the organizers' effort to make everything special." Tatiana and Cristiane, partners at Fitcouture.

E-Commerce Update
E-Commerce Updatehttps://www.ecommerceupdate.org
E-Commerce Update is a leading company in the Brazilian market, specialized in producing and disseminating high-quality content about the e-commerce sector.
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