StartSeveralFintalk hosts an exclusive meeting on the use of AI in the journey of...

Fintalk hosts an exclusive meeting on the use of AI in the customer journey

On July 30th, Fintalk will host another edition of its series of meetings focused on innovation in customer relationship and technology. The event, titled "Multiagents: AI that Connects the Journey," will take place at Cubo Itaú in São Paulo, with the presence of around 20 guests including leaders from areas such as CX, technology, marketing, data, and digital transformation.

With an intimate format focused on information exchange among executives, the meeting aims to create a space for listening and joint development regarding the challenges of effectively applying artificial intelligence throughout the entire customer journey — from service to collection.

The great diferencial of the meeting is in the practical approach focused on the reality of the businesses. "We want to promote an environment where leadership can share what is working and what is not in the implementation of architectures with multiple intelligent agents. It is a strategic discussion that involves scaling personalization, increasing first contact resolution, and reducing effort for the customer," explains Camila Rossi, Head of Commercial Strategy and Growth at Fintalk.

AI already impacts the entire customer journey

According to a recent analysis of theSuperAGI78% of companies already use AI in at least one business function, and 71% adopt generative models in 2024. Additionally, 70% of companies apply artificial intelligence with a direct focus on the customer experience, according to a survey by Desku.

Multi-agent orchestration — that is, the coordination between different AI instances — has been seen as an essential breakthrough to scale personalization without losing governance. Cases like that of theMicrosoft, which saved over US$ 500 million in one year with AI in their call centers, demonstrating the real impact of this technology on customer relationships.

Furthermore, a study of theFull viewshows that the return on investment can reach up to US$ 3.50 for every dollar invested, with mature companies reporting up to 8 times ROI. With this, the use of AI already reduces, on average, 13 hours of work per employee per month, resulting in savings of over US$ 4,700 per employee per month.

Artificial intelligence as a driver of experience transformation

The concept of multi-agents, which is the combination of different models and layers of AI working in an orchestrated manner, has been gaining ground in large companies interested in scaling personalization without sacrificing governance. At the event, real case studies of this approach will be presented, with concrete results such as: operational cost reduction of up to 30%, increase in first contact resolution (FCR) rate, adoption of AI architectures composed of specialized bots by journey, and automation of interactions on channels such as WhatsApp, app, email, and voice.

In addition to showcasing the cases, the event will feature open discussions among participants and networking moments, with breakfast and reception held at the Cubo space. "It's not a commercial event. It's a conversation among professionals who are facing the same dilemmas in their companies and want to move forward more securely. We believe that knowledge grows through exchange," emphasizes Danielle Francis, COO of Fintalk.

The event is supported by Cubo Itaú, one of the main innovation hubs in Latin America. The choice of space reflects Fintalk's positioning as a bridge between technology, the financial market, and digital transformation, fostering relevant discussions for the innovation ecosystem.

The expectation is that, after this edition, new roundtable discussions on AI and the customer journey will be held, maintaining Fintalk's commitment to knowledge dissemination and collaborative solution building.

Service

Event:Multiagents: AI that Connects the Journey

Data:Wednesday, July 30, 2025

Time:8:30 AM to 12:30 PM

Local:Itaú Cube – Alameda Vicente Pinzon, 54 – Vila Olímpia, São Paulo (SP)

Enrollment: https://lu.ma/zd4gcc6e

Organization:Fintalk, with support from Cubo Itaú

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