As one of the main events for retail and industry this semester, the PL Connection will bring together companies, buyers, and specialists at Expo Center Norte, from September 17 to 19, in São Paulo, to showcase the main strategies and trends shaping the private label market. Promoted by Francal and Amicci, the event will host approximately40 speakersand100 exhibitorsto present your products and services, covering areas such as food, beverages, personal hygiene, beauty, pets and other sectors that make up the ecosystem.
Among the main innovations is the launch of the first industrialized rice pudding, produced and sold byPortuense Condimentsfood industry sector of the city of Juiz de Fora (MG), in partnership with the Innovation and Technology Center (CIT SENAI) and the Rice Industry Union of the State of Minas Gerais (Sindarroz – MG). The product is innovative because it does not use preservatives, has a shelf life of twelve months, and does not require refrigeration.
Seeking to reinforce its leadership in the market,Drylock Technologies— a manufacturer of baby diapers and urinary incontinence products — will showcase its recent initiatives, including cutting-edge technologies for private label projects and a videocast project onprivate label,with the participation of major names in the national retail sector, which will be launched soon. Since April 2023, the company has launched more than 20 new private label projects and introduced over 70 new SKUs (Stock Keeping Units).
To expand its operations in the country,PeD Drinks— manufacturer of healthy and organic drinks — opened its factory to the food marketprivate labelbringing to PL Connection its main product: kombucha, an organic, zero sugar, zero alcohol beverage that replaces soda. According to the World Tea Expo, the global kombucha market is growing exponentially each year, with projections to reach $5.25 billion in sales by 2025. The company will also launch its new line of organic energy drinks and liquid dietary supplements, available in various flavors.
Also present at the event,Bee Propolis Brazilis a national and international reference in apicultural products. Active in the private label market for 14 years, it is a pioneer in the segment in the country. With over 40 partners, the company invests in technology, research, and innovation to improve the production of honey and green propolis, offering its expertise to meet the customized demands of clients seeking a private label, high-quality beekeeping product, reducing costs and delivery time.
A Relaxmedic, a company specializing in health and wellness products, aims to support small businesses that wish to develop their own brands. Coming from the event premises, the brand arrives at PL Connection with a catalog of over 80 health and wellness items, ranging from small portable massagers to comfortable armchairs, including scales, blood pressure monitors, humidifiers, and dehumidifiers.
PL Connection 2024
Then:September 17-19, 2024
Time:from 10am to 8pm on the first two days; on the third day, from 10am to 6pm.
Local:Expo Center North (Blue Pavilion) – Rua José Bernardo Pinto, 333 – Vila Guilherme, São Paulo
More information at: https://plconnection.com.br/
