ESPM, a leading school and authority in Marketing and Innovation focused on business, is hosting three free meetings with market experts to discuss topics such as Artificial Intelligence, Marketing, and Branding.
On March 18th, the Caldeira Institute, a hub connecting people and initiatives through innovation, will host the Lifelong Learning Experience , an event addressing "The challenges of marketing and marketing professionals for 2025". Participants in the discussion include Alice Oliveira, CMO of Dell Brazil and Global Social Media at Dell, and Natália Bischoff, Director of Branding and Business at Jorge Bischoff. The discussion will be moderated by Roberta Krause, postgraduate professor and innovation coordinator at ESPM Porto Alegre. Registration is available at the link .
In addition to the in-person meeting at Caldeira on March 17th and 25th, two open, free online classes will be held: “Effectiveness in Marketing and Branding in Times of Uncertainty” and “Exploring Artificial Intelligence.” These classes are part of the Prime MBA in Marketing and Branding and the postgraduate program in Business Management, respectively. Those interested can register on the website .
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Lifelong Learning Experience – The challenges for marketing and marketing professionals in 2025
Date: March 18th
Time: 7pm to 9pm
Location: Caldeira Institute – Tv. São José, 455 – Navegantes, Porto Alegre
Speakers: Alice Oliveira, CMO of Dell Brazil and Global Social Media Manager at Dell, and Natália Bischoff, Director of Branding and Business at Jorge Bischoff.
Information and registration: here
Free Event
Open class: Effectiveness in Marketing and Branding in times of uncertainty.
Date: 03/17/2025
Time: 7 PM
Format: Online, via Zoom
Speaker: Gustavo Ermel, Partner and Director of Strategy and Innovation at SPR
Course: Prime MBA in Marketing and Branding
Information and registration: here
Open class: Exploring artificial intelligence
Date: March 25, 2025
Time: 7 PM
Format: Online, via Zoom
Speaker: Guilherme Bertoni, Founding Partner of Getsdone Educational Solutions and professor at ESPM.
Course: Postgraduate Degree in Business Management
Information and registration: here

