Online shopping has changed the consumer's life. With easy access to products and very attractive prices, Brazilian e-commerce is breaking record after record. According to a study by Nielsen IQ, a company specializing in consumer intelligence, the sector closed 2023 with a revenue of over R$ 250 billion.
To try to ride this wave, former commercial manager Fábio Luongo created Namboo in 2022, the first marketplace franchise in Brazil. The business idea arose from a family challenge. Luongo noticed that his stepson was watching videos that taught how to become a millionaire without needing education. Then he proposed a game to the boy. They would open a CNPJ together with him and try to sell products on the internet for a certain period of time.
Soon after, without getting results, the boy lost interest. But Luongo no. The challenge stirred your pride and you decided to invest heavily in e-commerce. It went so well that, a year and a half later, he left his position as a sales manager at a large company to focus entirely on his venture.
To grow faster and sustainably, Luongo decided to propose a partnership to his friend Fred Vanitelli, a franchise specialist who was responsible for structuring the company. They started importing products in large quantities and offering them to franchisees at a very competitive price, which would increase the profit margin.
Warehouse and stock? It is not necessary
The logistics management carried out by Namboo includes taking care of the entire product shipping process, from importation to storage and stock formation. The franchisee purchases the products in advance from the franchisor, who is responsible for custody and subsequent shipment of the goods.
This franchise format is very attractive due to the low operating cost (no physical store or staff needed), high profit margin, and quick return period—around six months. No wonder, some of the 12 units of the brand are already generating more than R$150,000 per month.
- The forecast for this year is to have 15 units in operation and, for 2025, 60. Our goal is to become one of the largest franchise networks in the country in the coming years.
More information at:https://www.franquianamboo.com.br/
Brand X-ray:
Initial investment:from R$48 thousand to R$98 thousand.
Average monthly revenue:R$100 thousand.
Average monthly profit:from 10% to 15%.
Return period:from 6 to 12 months.