A study published by the Journal of Corporate Finance reveals that investing in sellers’ training is not just an expense but a strategic investment with proven returns. Companies that focus on corporate education, especially in the e-commerce sector, can see an increase of up to 12% in Return on Assets (ROA), significantly outperforming competitors who neglect the development of their talents.
The research highlights the importance of a growth mindset in the digital world, where continuous updates are crucial to success. In this context, Magis5, a company specializing in automation and integration of e-commerce with major marketplaces, has launched Magis5 University, a 100% free platform created to empower sellers to help them sell more.
“In a competitive market, where qualification is essential for success, the tool offers practical training focused on results, all remotely and at no cost to users,” explains Claudio Dias, CEO of Magis5.
The courses cover everything from techniques to ‘break zero in sales’, lessons on accounting, product pricing, tips to perform better on Marketplace platforms, how to control inventory to the application of artificial intelligence in e-commerce. ‘Information is the key to transforming businesses. Our goal is to provide the necessary knowledge for sellers to not only keep up but lead market changes,’ emphasizes Dias.
The Magis5 University offers a complete platform for online learning completely free, accessible through the site universidade.magis5.com.br. Here, you will find a variety of content, such as courses taught by market experts, podcasts, and e-books, all designed to equip sellers of all levels with the tools and knowledge necessary to boost their businesses in e-commerce.
Empowering sellers with the tools and knowledge necessary to navigate the competitive online market translates into higher sales efficacy, process optimization, and consequently, increased profitability.
“The creation of the university was one of the most innovative initiatives we had, allowing us to offer, free of charge, robust, updated, and carefully directed content. With this, we empower sellers to be more assertive in both customer relationships and sales, as well as keeping them attentive to business trends and transformations. It’s more than a learning opportunity; it’s a chance to reinvent oneself in a market that never stops evolving,” concludes Dias.
