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Launches
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With a multi-ERP model, Invent Software accelerates growth and aims for 75 million in 2026
E-Commerce Uptate
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16/01/2026
Launches
InfinitePay launches “Million Mission” and will raffle off R$ 1 million for entrepreneurs
Launches
FCamara Group and Creatio form strategic partnership to accelerate CRM transformation with AI-Native solutions
Launches
Financial marketplace grows 200% and connects consumers to banks and retailers on a digital platform
Launches
Magie raises US$ 5 million with Lux Capital and accelerates B2B strategy for WhatsApp payments
Launches
Accelerated by Y Combinator, StackAI arrives in Brazil focusing on automation for large companies
E-Commerce Uptate
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30/12/2025
0
Launches
Firecrawl attacks corporate AI bottleneck and launches new data agent
E-Commerce Uptate
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29/12/2025
0
Launches
Instagram evaluates the future of long videos and premium content while planning for personalization and augmented reality Instagram is reportedly considering a number of new features aimed at enhancing user experience and engagement on the platform. Among the planned developments are the introduction of long videos and premium content, augmented reality (AR) features, and advanced personalization options. Long videos are seen as a way to attract content creators who prefer longer formats for storytelling and detailed presentations. By allowing users to upload and view videos that are significantly longer than the current 60-second limit for Reels, Instagram aims to compete more effectively with platforms like YouTube and TikTok, which have already embraced longer video content. This move could encourage more diverse content on the platform, ranging from tutorials and interviews to full-length episodes of series. Premium content is another area of focus. Instagram is exploring ways to offer exclusive content that users can access by subscribing to a premium tier. This could include behind-the-scenes footage, special event coverage, and other types of content that are not available to regular users. The introduction of premium content is expected to create new revenue streams for both Instagram and its content creators, fostering a more sustainable ecosystem. Augmented reality features are also on the horizon. Instagram has been gradually integrating AR into its platform, allowing users to apply filters and effects to their photos and videos. The company plans to expand these capabilities by introducing more sophisticated AR tools that enable users to create immersive experiences. For example, users might be able to design virtual environments or apply AR effects in real-time during live broadcasts. This would not only enhance the creative possibilities for users but also open up new opportunities for brands to engage with their audiences in innovative ways. Personalization is a key element in Instagram’s strategy. The platform is investing in algorithms and machine learning to deliver more tailored content to users based on their interests, behaviors, and interactions. By analyzing user data, Instagram aims to predict what type of content users are likely to engage with, thereby increasing user satisfaction and retention. Personalized content feeds, recommendations, and even tailored advertising are expected to become more prevalent as Instagram continues to refine its personalization algorithms. In summary, Instagram’s future developments are geared towards creating a more engaging, diverse, and revenue-generating platform. By introducing long videos and premium content, enhancing AR features, and advancing personalization, Instagram aims to stay competitive in the ever-evolving social media landscape.
E-Commerce Uptate
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29/12/2025
0
Launches
Bemobi announces acquisition of Paytime and launches new Payment as a Service (PaaS) unit.
E-Commerce Uptate
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26/12/2025
0
Launches
Unprecedented: Ranking reveals an 81% difference among the 3 most sought-after operators by beneficiaries in the Health Plan Marketplace.
E-Commerce Uptate
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26/12/2025
0
Launches
Magalu presents its first class of Artificial Intelligence trainees.
E-Commerce Uptate
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23/12/2025
0
Launches
Ultra-convenience and excitement: iFood Ads creates special projects with Coca-Cola and Hellmann's for Christmas
E-Commerce Uptate
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23/12/2025
0
Launches
New index will measure the advancement of Private Brands in Brazilian e-commerce
E-Commerce Uptate
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23/12/2025
0
Launches
Remessa Online aims for strategic expansion in foreign trade and projects growth of over 400% by 2026.
E-Commerce Uptate
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18/12/2025
0
Launches
Kirvano launches automatic payment with Pix
E-Commerce Uptate
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18/12/2025
0
Launches
Born in digital, Brazilian sports brand inaugurates 1st physical store and aims expansion by franchises
E-Commerce Uptate
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18/12/2025
0
Launches
1st Health Plans Marketplace reaches 78 operators and 1120 plans
E-Commerce Uptate
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18/12/2025
0
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