“It’s carnival time, city.” The weeks of January usually bring great expectations for the country’s most popular party. It is during this period that revelers from all corners begin to plan for the street parties, rummage through their wardrobes, and buy accessories that will make up their costumes before hitting the streets to the sound of marchinhas and electric trios.
Carnival is the most popular party in Brazil, taking place in various formats from north to south of the country. Last year, the days of revelry were responsible for injecting R$ 9 billion into the Brazilian economy, according to the National Confederation of Commerce of Goods, Services, and Tourism (CNC).
With the possibility of enjoying the party in many more places than twenty years ago, today’s carnival also offers more solutions for those who do not miss an edition of the festival and get excited about all the stages leading up to it. One of the main features is the ease of acquiring your costume and other carnival accessories without leaving your home.
Websites like Temu offer an incredible range of products that will please even the most demanding revelers. The platform operates on a direct-from-factory sales model, connecting suppliers with end consumers without the use of intermediaries, ensuring affordable products without compromising quality.
Temu was the second most downloaded app on the PlayStore – Google’s digital store available for Android devices – in Brazil in 2024, according to Bites, a consulting and data analysis company. The platform was only surpassed by Gov.br, the app of the Federal Government.
Additionally, the app reached the 5th place in the ranking of the largest e-commerces in operation in Brazil, according to the E-commerce Sectors Report in Brazil, going from 1 million accesses at the beginning of its operation to over 107 million visits in November 2024.
Check below some of the great advantages of buying party-related items online:
1. Convenience
Online shopping allows you to buy products from anywhere, avoiding the typical crowds in physical stores during Carnival. This is especially useful when many consumers are busy with preparations for the festivities. Additionally, when buying from e-commerce, you save time, as even the trip to stores will not be necessary.
2. Variety of Products
Online stores offer a wide range of options, from clothing and accessories to cosmetics and food. This diversity makes price and style comparisons easier, ensuring you find exactly what you want for your celebration. Temu, for example, also allows you to filter by the category “Best Sellers” of a segment and choose to follow a trend.
3. Promotions and Discounts
During Carnival, many online stores offer special promotions and discount coupons. This can result in significant savings, making purchases more attractive. Sites like Temu sell accessory sets at much more affordable prices, especially if you find special discounts during the shopping season.
4. Transaction Security
E-commerce has become increasingly secure, with reliable payment systems and exchange and return policies that protect consumers. This increases confidence when making online purchases, especially during festive seasons. Temu has partnerships with major credit card providers that ensure compliance with the Payment Card Industry Data Security Standard (PCI DSS) and incorporate advanced protections such as Visa 3D Secure and MasterCard ID Check.
5. Fast Delivery
With the growing efficiency in delivery logistics, many online stores offer short delivery times, allowing you to receive your products in time for festivities. This agility is a great attraction for consumers who want to avoid delays. Some selected products from Temu offer fast delivery in up to 5 business days, with free shipping.
