Close to 50 executives from companies in Novo Hamburgo and the region participated in the AI Coffee, promoted by Paipe Technology and Innovation on Friday (25). The event, held at Dutra Space, was an opportunity to discuss the future of artificial intelligence and the use of technology in all areas of the company to boost competitiveness. A survey conducted by McKinsey consultancy indicates that by 2024, 72% of the world’s companies already adopt the technology, a significant advancement compared to 55% in 2023.
AI experts presented the trends and impacts of artificial intelligence on organizations. The opening was done by Vinicius Dutra, creator of the Dutra Method, who spoke about the ‘Impact of AI on companies’ valuations.’ Then, Matheus Zeuch from SAP LABS, addressed the ‘Innovation and application of AI in the SAP Universe,’ and Felipe de Moraes, from Paipe, discussed ‘AI in business areas.’
“When a company adopts artificial intelligence, the market tends to perceive an increase in its value. The next competitive differential of organizations will be the use of AI in all areas,” says Marcelo Dannus, Paipe’s CEO. The main reason, he explains, is the gain of intelligence for the company. ‘Having data is not the same as having knowledge. It is necessary to correlate them to generate competitiveness and innovation, and AI does this like no one else,’ he adds.
Founded in 2013, Paipe, based in Novo Hamburgo, develops customized software focusing on solutions that use artificial intelligence. The Gaúcha startup has already delivered more than 1,200 projects to sectors such as health, sales, finance, exports, and logistics. Among the methodologies offered by Paipe to speed up the implementation of AI in companies is the HackIAthon, which identifies potential technology applications in everyday life, in different sectors.
