Budweiser and JBL have joined forces to create an exclusive line of personalized speakers, combining JBL’s sound excellence with Bud’s iconic and striking design. This unprecedented partnership celebrates the passion for music and aims to attract consumers with unique and high-quality products. Product customization will be done through the JBL online store, where an exclusive platform will allow consumers to design their speakers with one of the eight special Budweiser patterns, four for the JBL Flip 2 model and four for the JBL Go Essential.
“Budweiser, which has supported the biggest artists and festivals in the world for decades, is proud to be the first brand to adorn JBL’s customizable speakers. Bud is deeply connected to the music universe and now the experience of connecting with the sound of your favorite artist has one more possibility,” says Mariana Santos, marketing director of Budweiser.
“This partnership is a toast to music. To celebrate this launch, we have joined forces with such an iconic brand as Budweiser, present in the music world. Therefore, we have created a limited collection of customizable speakers that reflect our passion for sound and high-quality design,” adds Luciano Sasso, vice president of sales and marketing at Harman South America.
The collaboration strengthens Budweiser’s connection to the music world and adds to the legacy of supporting the biggest artists and festivals in the world that the brand has had for decades. JBL, a global leader in audio, continues to innovate by offering customizable products that reflect the personality and lifestyle of each consumer.
The JBL Flip 2 and JBL Go Essential models, already known to the public for excellence in sound performance and portability, are given a special touch with Budweiser’s iconic prints. Equipped with Bluetooth functionality, these speakers are perfect for any occasion, from parties to outdoor adventures, beach outings, or relaxing moments at home. The designs highlight iconic Budweiser elements, such as the famous bowtie logo and striking red color.
Speaker details:
The JBL Go Essential speaker is ultra-compact and features Bluetooth. Play your music via Bluetooth for up to five hours of professional quality JBL sound, offering surprisingly powerful audio and intense bass. Dive in with its IPX7 waterproof design. Recommended price with customization: R$ 239.00.
The JBL Flip Essential 2 offers JBL Original Pro Sound, filling the space with amazing deep bass. It features Bluetooth evolution (5.1) for increased power and sound quality (20 W RMS). The product comes in a sustainable and recyclable paper-based package, has IPX7 waterproof rating, up to 10 hours of battery life, durable fabric, and rubber coating. Recommended price with customization: R$ 699.00.
