The Bling, LWSA’s management system (ERP), announces the beginning of a series of strategic actions to empower entrepreneurs who operate or wish to enter e-commerce. The first initiative on the agenda will be the event ‘Integrate Bling with Amazon’ on June 24th, in a hybrid format (in-person in São Paulo and live-streamed on YouTube).
The meeting is aimed at entrepreneurs of all levels, starting out or already selling online but have not yet registered with Amazon. For the in-person stage, 200 participants are expected, selected users who use Bling’s solutions. Additionally, the meeting also opens online participation to Bling’s user base of over 300,000 users, as well as any other seller operating on Amazon in Brazil – the marketplace estimates a total of 78,000 Brazilian sellers. To follow the online event, register here.
According to Marcelo Navarini, director of Bling, the meeting aims to prepare digital entrepreneurs to better use the resources available in Bling, making business management more efficient and enhancing sales results on Amazon, which is expected to increase investment in Brazil in the coming years. ‘Today, Bling brings together complete solutions for entrepreneurs to scale their businesses, with efficient management that allows pricing, inventory control, invoicing, planning promotions, access to financial solutions, enabling entrepreneurs selling on the Amazon marketplace to compete at a high level in this sector,’ he points out.
Experts from Bling will address topics such as choosing sales channels, product registration and management, profitable pricing, inventory control, issuing invoices, as well as promotion strategies and performance during campaigns like Prime Day. There will also be space for networking and live chat with experts.
The event will also feature experts from Amazon and the participation of online sales content creators such as Deisy Osório, influencer and official Amazon mentor, and Alan Carlos, CEO of Contis Consultoria, who will present a real successful case with Bling and Amazon integration.
The action takes place at a strategic moment for the sector. According to ABComm (Brazilian Association of E-commerce), the Brazilian e-commerce is expected to reach R$235 billion in 2025, driven by the retail digitalization and the influx of new online consumers. The sector is also projected to exceed 91 million digital buyers in the coming months.