A BHalf Digital, company of the UNIK Group based in the United Kingdom, has just landed in Brazil, bringing with it a robust portfolio of innovative solutions aimed at the digital advertising sector. Combining cutting-edge technology and a highly qualified team, BHalf Digital offers the agility and efficiency that the competitive market demands, boosting results and raising the standard of digital advertising in the country.
Its premise is to offer innovative technological solutions that revolutionize how brands connect with consumers in the digital environment. The goal goes beyond expanding reach: it is to capture and maintain the user’s attention in a world increasingly saturated with information and distractions. In practice, BHalf Digital offers a complete portfolio of technological solutions focused on the digital advertising market. Its services are designed to meet the specific needs of media professionals, advertising agencies – whether from major groups or independents – as well as brands and portals.
“We are bringing cutting-edge media solutions from Europe and the USA to our market so that they are accessible to everyone, aiming to enhance connectivity between brands and their consumers, generating new possibilities, innovation, always with results as the main focus”, says Patricia Abrell, Managing Director & Partner of BHalf Digital.
Among the main differentials offered to foreign AdTechs, agencies, and brands are administrative support, sales force, as well as strategic and financial support. As part of a global group, the company simplifies payment methods and adapts both currency and to the local realities of each country in which it operates.
“By 2025, we want to consolidate our presence in Brazil and take this transformation throughout Latin America, democratizing access to technology and driving results on a global scale, efficiently and innovatively.” Patricia concludes.