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Mark Cardoso is Head of Brand at Grupo Superlógica. Journalist and advertising professional, with a master's degree in Marketing/Branding (Brand Development) from the University of Brasília (UnB), with over 20 years of experience working with media outlets, agencies, brands, and companies. With a published book, the psychoanalyst believes in the question as the beginning of movement and, perhaps for that reason, has already lived in five different cities.