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https://www.linkedin.com/in/claudiabouman/Claudia Bouman is a brand reputation specialist and partner at Percepta Reputação Empresarial. She holds a Master's degree in Communication and postgraduate degrees in Marketing from ESPM and Florida International University, with over 25 years of experience in the market, primarily working in Planning, Marketing, and Communication across various types of companies. She is a professor and lecturer for undergraduate and postgraduate courses. She is the co-author of the book: A Professional for 2020 – Editora B4.