Brazil is preparing to implement a series of sustainable and innovative strategies that promise to transform the mobility landscape in the country and revolutionize Brazilian transportation by 2030. This is the deadline given by the UN, in the 2030 Agenda, to achieve the Sustainable Development Goals, that aim to eradicate poverty, protect the planet and ensure prosperity for all people
In Brazil, Mover 2030 (Green Mobility and Innovation) is a program of the Federal Government, developed by the Ministry of Development, Industry, Commerce and Services (MDIC), that establishes guidelines for the automotive industry that encourage technological development, competitiveness and environmental sustainability.Among the initiatives, the program promotes the increase of investments in energy efficiency, with minimum recycling limits in automobile manufacturing and tax reductions for less polluting companies
One of the main goals of the program is the incorporation of advanced technologies, that encourage cleaner and more efficient mobility, in Brazilian cars. Among the expected innovations, autonomous vehicles stand out, that use artificial intelligence systems and advanced sensors to navigate and operate without human intervention, and electromobility, which predicts that by 2030 between 10% and 30% of new vehicles sold will be electric or hybrid. For that, the expansion of charging infrastructure and government incentives to promote the adoption of these vehicles are expected. Furthermore, the integration of Internet of Things (IoT) technologies will enable more efficient fleet management, optimizing routes and reducing fuel consumption
To think about the future of mobility, however, it is essential to understand the difference between trends and waves, because each of these categories represents different levels of impact and longevity in the mobility landscape
Trends are long-term changes that point to a clear and continuous direction, how the growing adoption of electric and hybrid vehicles is happening in Brazil, supported by the growing environmental awareness, due to technological advancements and government policies encouraging the reduction of carbon emissions. Waves are changes that gain strength quickly and show us emerging opportunities with the potential to transform the market, without showing great durability. One example is the increase in the use of ride-sharing apps, that radically changed the way we think about urban mobility and how we move around the city
It is important to think that the future of mobility goes beyond electric vehicles and less polluting modes. He undergoes a strategic vision that encompasses conscious choices aimed at sustainable and lasting business progress. That's why, digital transformation is not just a trend, but another necessity to face the challenges of modern mobility. In the long-term view, we also rely on the use of advanced technologies, together with data intelligence, to reduce global carbon emissions, once we know that 20% of CO2eq (carbon dioxide equivalent) emitted into the atmosphere comes from transportation
The future of mobility is not a distant speculation, but rather a journey that has already begun. And the transition to electric and hybrid vehicles, the digitization and automation of fleet management processes, in addition to the adoption of sustainable technologies, these are just some of the changes that are redefining the way we move. The future of mobility also involves changes in mindset. This is the case of Move for Good, Edenred's sustainability program, that completed two years and is in line with the Group's commitment to reduce its emissions and achieve net zero carbon (balance between the amount of greenhouse gases emitted and the amount removed from the atmosphere, getting as close to zero as possible by 2050. The program consists of three pillars: Measure & Reduce, that aims to promote the management of emissions and the adoption of best practices for fleet decarbonization; Compensate & Preserve, which aims to offset greenhouse gas emissions that could not be reduced or avoided through certified projects and support the preservation of biodiversity; and Raise Awareness, that encourages a culture that promotes sustainable mobility driving behavior transformation
With the UN's 2030 Agenda and the Mover 2030 program in Brazil establishing guidelines and incentives for a greener future, companies have clear expectations about the coming years of mobility, promoting the reduction of costs and CO2e emissions (carbon dioxide equivalent), in addition to facilitating fleet management, to transform the future of mobility in Brazil into a concrete reality, that encourages sustainable practices beneficial to both companies, to people, and to the environment.
