Nowadays, betting on the cloud is no longer an option; it is a necessity for any company that wants to remain relevant in the market. More than a technical choice for IT infrastructure, the cloud can be the main driver of business transformation, providing much greater agility both in daily operations and in launching innovations.
It's no coincidence that the cloud services market in Brazil is expected to grow by more than 20% annually, according to Brasscom (Brazilian Association of Information Technology and Communication Companies). This growth shows how strategic it is to adopt a cloud-first approach, especially for companies that were not born digital and need to catch up.
The challenges of cloud migration
Traditional companies still face some difficulties when migrating to the cloud. Unlike startups, which already start their operations in the cloud, these organizations have to deal with legacy systems, cultural changes within teams, and concerns about regulations such as the LGPD (General Data Protection Law). Furthermore, there is always pressure to deliver quick results, which can make the migration even more challenging.
The benefits are clear: a Gartner survey showed that Brazilian companies that adopted a cloud-first strategy experienced up to a 35% increase in operational efficiency and reduced costs by up to 30%. Not to mention the flexibility that the cloud offers, allowing companies to adjust their resources according to demand, without wasting investments.
To start this transition on the right foot, it is essential to conduct an assessment of the current infrastructure, understanding what needs to be migrated first. The choice of cloud service provider is also a crucial step, as the Brazilian market has several options. Additionally, many companies choose a hybrid or multicloud approach to gain more security and flexibility.
One of the most important points when migrating to the cloud is security. According to Fortinet data, 54% of Brazilian companies that adopt cloud-first environments strengthen their protection policies, including encryption, real-time monitoring, and predictive threat analysis.
And what about the cost? Despite the initial investment, the cloud pays off quickly. A McKinsey study showed that companies that adopted a cloud-first strategy recovered their investment in less than two years, which is an excellent result by Brazilian standards.
The cloud-first strategy is a competitive advantage for any company that wants to stay ahead. With good planning, appropriate supplier selection, focus on digital security, and team training, organizations not only reduce costs and gain efficiency but also prepare for an increasingly challenging and dynamic digital future.
