The popularization of solutions based on generative AI is contributing significantly to the movement of adoption of this technology by companies that are seeing new opportunities. Use cases multiply in the market with the applicability of tools to optimize processes, reduce costs, gain agility and scale sales. Below are some examples:
Generate leads for the commercial team
Use generative AI to collect data on the web and internal systems, organize, categorize and prioritize it so that sales teams can perform their work with much more assertiveness and have, in advance, the hottest and most accurate information to make their sales presentations.
Create presentations
Sitting in front of the computer and starting a PPT from scratch is already getting in the past. It is already possible to ask a generative AI to search data, structure information and generate the file for you just give your final touch. Think about the possibility of having an AI creating fully customized presentations for each sales meeting you have. This will surely increase your chances of winning new business.
Serving customers
Imagine a generative AI serving your customers on WhatsApp, making SAC, explaining your products and services, sending videos, collecting opinions and allowing all this to be done with a natural language that your customers may even think they are talking to a human. Now go further and think that all this can be done 24 hours a day, all year round. And yet: you can ask your AI to summarize everything that happened and give numerous tips on how to improve your offer based on what the public talks about.
A complete marketing agency
A marketing agency totally made by generative AI is an example of full service that is emerging in all parts of the world. I created mine myself and it is really amazing. First, in this agency that I created, there is an AI playing the role of strategist, where it scours the market, what my competitors are doing, defines the marketing objectives, identifies the target audience and establishes the overall strategy. Another AI does the creative work, generating content adapted to the audience and the channel (blog posts, emails, social networks, etc.). And other AIs, along with these two, perform the complete work that an agency would do.
The power of generative AIs
It is estimated that there are already more than 100 thousand tools created with generative AI available. However, while some companies only adapt to the revolution caused by artificial intelligence in the market, others bet on technology to completely change their way of doing things.In this second group are entrepreneurs who are already understanding that with generative AI they will be able to transform their companies, generate more revenue and increase profit.
Many still think that ChatGPT is synonymous with artificial intelligence, when in reality it is just the tip of the gigantic iceberg that is already appearing on the surface. My invitation is for you to think about what practical uses generative AI could enter your company and seek help from experts to adopt generative AI efficiently.
