HomeArticlesHow can technology help overcome important logistical challenges?

How can technology help overcome important logistical challenges?

In recent years, the logistics sector has experienced significant growth. Recently, the American company Mordor Intelligence released data that indicate that this figure is projected to grow on average 4.30% per year, reaching S$129.3 billion by 2029 only in Brazil, which, in direct conversion, represents about R$645 billion.

However, in parallel with this evolution, the sector has faced a series of complex and interconnected challenges, especially in our country, considering the complexity of the road network, which in many regions is quite precarious. Linked to this, it is essential to highlight the inefficiency of multimodal transport and the need to connect distant points with limited infrastructure. Thus, companies need to deal daily with problems ranging from delays in deliveries to high operating costs. All this with the growing demand for fast deliveries and the expectation for greater operational efficiency that put even greater pressure on the sector.

Another complex obstacle faced by the logistics sector is related to security, which is aggravated by high crime rates that directly impact operations. The technology then emerges as a strategic ally in risk mitigation, offering solutions capable of increasing cargo protection and optimizing route security. Tools such as real-time tracking, advanced monitoring systems and risk management platforms allow greater visibility, as well as a more agile and effective response to possible occurrences. 

In this sense, the adoption and integration of advanced technologies becomes an assertive choice for organizations that aim to overcome these historical and emerging challenges, as well as to progress in their productivity and profitability. Automation, the use of drones, real-time data analysis and artificial intelligence (AI) are some of the tools that have the power to transform the sector, allowing the creation of new opportunities for service optimization. The following highlights the main applications of integrating innovations to the area:

1. Route optimization and delivery planning

Efficiency in route planning is critical to reducing costs and improving delivery time. Technologies such as Big Data and AI have revolutionized this area. Route optimization algorithms, which analyze data in real time, allow companies to adjust routes based on traffic conditions, weather and other unforeseen factors.This not only reduces travel time, but also minimizes fuel consumption and carbon emissions.

2. Real-time tracking and visibility

Real-time tracking is one of the most significant innovations in modern logistics. GPS, RFID and IoT (Internet of Things) systems enable continuous monitoring of goods during transportation.This provides full visibility for companies and their customers, enabling rapid identification of any problems and informed decision-making.The ability to track each step of the logistics process improves transparency and customer confidence.

3. Automation and robotics in warehouses

Automated storage and retrieval systems (AS/RS), mobile robots and autonomous vehicles are examples of how technology can speed up processes and improve accuracy, increasing efficiency and reducing human errors. Robots can perform repetitive tasks such as picking and packing, freeing professionals for more complex and strategic tasks.In addition, automation helps minimize inventory errors and optimizes space usage.

4. Intelligent inventory management

AI and Machine Learning (ML) based systems help companies predict demand more accurately by automatically adjusting inventory levels to avoid overruns or shortages.These systems analyze historical data and market trends to optimize inventory, reducing warehousing cost and improving product availability.

5. Resource planning and supply chain

Effective supply chain planning is the foundation for a successful logistics operation. AI-based planning and simulation tools help companies create “e if” scenarios and identify potential bottlenecks before they become real problems. 

6. Integration and interoperability

Modern technology solutions promote integration between transport management systems (TMS), warehouse management systems (WMS) and ERP platforms. This integration ensures that all relevant data is available in one place, facilitating decision-making and coordination between the various parts of the logistics chain.

Undoubtedly, companies that use these technologies are reducing costs and offering a more agile and reliable service, overcoming geographical and infrastructure barriers. Brazil is a challenging country, but there are instruments capable of helping companies operate with more competitive advantage and it is essential to be aware of these alternatives.

Gilberto Reis is COO of Runtalent company specialized in IT professional allocation, project and operations support, agile squads and software factory, which serves more than 100 national and multinational clients in more than 12 business segments.

Gilberto Reis
Gilberto Reis
Gilberto Reis is COO of Runtalent company specialized in IT professional allocation, project and operations support, agile squads and software factory, which serves more than 100 national and multinational clients in more than 12 business segments.
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