Smart delivery for 2026: 80% of consumers expect same-day delivery options

With the advancement of technology and the consolidation of e-commerce, delivery has become the most used way to make a purchase. Only a few clicks are necessary for your order to arrive directly at your home.

In delivery, regardless of where you are, you can guarantee a product quickly and easily. In 2026, the trend is the continuous growth of this functionality, since it is already consolidated in virtually all stores and franchises, from the smallest to the most famous networks.

According to the Capital One Shopping survey, released by Smartroutes, approximately 80% of consumers expect same-day delivery options, pressuring retail chains and delivery platforms to have more advanced solutions to meet deadlines without compromising quality and costs.
 

"To keep up with the high volume of demands, delivery needs to become smarter. Today, manual management is practically unfeasible by the increase in orders and the expansion of logistics in Brazil. In 2026, the projection is that solutions based on data and automation gain more space to ensure satisfaction in the delivery”, in the, says Andre Mortari, CEO of LET’s, a company specializing in orchestrated deliveries.

Integrated logistics management platforms emerge as a trend, as in the case of Max SalesCloud, which is a SaaS solution, centralizing sales, orders, deliverymen and operational information in a single digital environment. The system is the control of logistics operation. Artificial intelligence should also be considered as one of the main differentials, as this technology evolves, the expectation is that logistics operations advance at the same pace.

Another point that needs to be substantiated for the new year is data-driven management, because reports and dashboards allow their managers to track indicators such as average delivery time, success rate and performance by region, and tools such as heat maps and geolocation help identify logistical errors quickly. With greater control, adjustments are made in time to turn into complaints.

The expectation for the coming months is that delivery will advance in response to demand. “The retailer needs to go further and invest in a system capable of orchestrating the logistics operation. Platforms that take over the raw“ of the operation help meet the expectations of a demanding consumer, and customer satisfaction is essential to the success of your business”, concludes Andre.